Advertising
Ruder Finn and Consumer Search Group Jointly Announcing 2020 China Premium Beauty Report
* The COVID-19 pandemic has made an impact on purchase channel preferences. * Positive outlook for spending through livestreaming channels during the next 12 months. * Domestic beauty inspiration is gaining significance. * Consumers are still more receptive to word-of-mouth. * Purchase de...
2020-07-17 11:01
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P&G and Shopee inspires home shopping with 'Show Me My Home' experiential microsite in Southeast Asia
MANILA, Philippines, July 17, 2020 /PRNewswire/ -- Procter & Gamble (NYSE:PG),
a leading fast-moving consumer goods company, announces collaboration with
Shopee, a leading e-commerce platform in Southeast Asia andTaiwan,, with the
launch ofShow Me My Home
2020-07-17 10:00
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DoubleVerify Expands To India, Appoints Digital Media Vet to Head Business Operations
SINGAPORE, July 16, 2020 /PRNewswire/ -- DoubleVerify
2020-07-16 11:30
1939
App Annie Ascend Unlocks Mobile Advertising and Monetization
SAN FRANCISCO, July 14, 2020 /PRNewswire/ -- App Annie
2020-07-14 18:18
3295
Mediaocean to Acquire 4C and Establish Modern System of Record for Omnichannel Advertising
NEW YORK and CHICAGO, July 13, 2020 /PRNewswire/ -- Mediaocean, the leading global system of record for the advertising world, and4C Insights Inc. (4C), a global data science and marketing technology company, announced today that they have entered into a definitive agreement whereby Mediaocean wi...
2020-07-13 20:01
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Rokt adds Global Entrepreneurs Katie May and Phit Lian Chong to Board of Directors
NEW YORK, July 13, 2020 /PRNewswire/ -- Rokt, the global leader in e-commerce marketing technology, today announced that global entrepreneurs,Katie May and Phit Lian Chong have joined the Rokt Board of Directors. Both May and Chong are celebrated business leaders with extensive experience in fast...
2020-07-13 08:00
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Rokt appoints CFO, Deputy CFO & Chief People Officer to prepare for next stage of growth
E-commerce tech company continues to invest in strengthening the executive team with appointment of new CFO, Michael Gordon, Deputy CFO, Laura Mineo and Chief People Officer,Lisa Craven NEW YORK, July 13, 2020 /PRNewswire/ -- Rokt, the global leader in e-commerce marketing technology, today anno...
2020-07-13 08:00
2007
MatchCraft's Automated Responsive Search Ads
Creator of leading digital ad platform, adVantage™, releases new feature for setting up and managing Google's Responsive Search Ads SANTA MONICA, California, July 9, 2020 /PRNewswire/ -- MatchCraft, the leading platform for selling and managing digital marketing campaigns at scale, recently intr...
2020-07-09 21:00
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X2O Media Achieves Service Organization Control 2 TYPE II CERTIFICATION in Commitment to Secure Customer Data
MONTREAL, July 8, 2020 /PRNewswire/ -- X2O Media, part of the STRATACACHE family of marketing technology companies, announced today that it has successfully completed Service Organization Control (SOC) 2 Type II audit examination of X2O Platform, a cutting-edge visual communications solution that...
2020-07-08 22:00
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BNI® Global Acquires SCION Social to Enhance Global Marketing Initiatives
CHARLOTTE, North Carolina, July 8, 2020 /PRNewswire/ -- BNI® (Business Network International) welcomed Scion Social (Scion) to the BNI family of companies on June 30, 2020. This acquisition represents a key step in BNI's global marketing strategy to impact more business owners around the world. W...
2020-07-08 21:26
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Lemnisk Unveils Significant Platform Enhancements
Lemnisk releases several significant platform enhancements including probabilistic user data stitching, AI-based recommendations for new business verticals and deeper app and multi-channel personalization capabilities BANGALORE, India, July 8, 2020 /PRNewswire/ -- Lemnisk, the world's first real...
2020-07-08 09:00
2978
Consumer research shows Budget Direct's Singlish-speaking sock puppet gets Singapore's vote
SINGAPORE, July 8, 2020 /PRNewswire/ -- A recent "opinion poll" found that the
Budget Direct Insurance
2020-07-08 08:00
4137
Tata Communications wins eight awards at Frost & Sullivan's 2020 India ICT Awards
The recognitions highlight Tata Communications' unmatched service delivery in India MUMBAI, India, July 7, 2020 /PRNewswire/ -- Tata Communications, a digital ecosystem enabler, received top honors at Frost & Sullivan's 2020 India ICT Awards, with eight wins in the 'Company of the Year' categ...
2020-07-07 11:30
1471
PR Newswire Launches Asia-Pacific Corporate Communications Report
HONG KONG, July 7, 2020 /PRNewswire/ -- PR Newswire, the leading global
provider of news distribution and earned media software and services, released
the2020 Asia-Pacific Corporate Communications Report
2020-07-07 10:00
4695
Activation Enters into MOU with HTC
Leveraging VR Technology to Boost Digital Marketing Business HONG KONG, July 6, 2020 /PRNewswire/ -- A provider of integrated marketing solutions inGreater China, Activation Group Holdings Limited ("Activation" or the "Company", collectively, the "Group", stock code: 9919) is pleased to announce...
2020-07-06 12:11
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Avaya Acclaimed by Frost & Sullivan for Elevating Contact Center Workforce Engagement Management with its OneCloud™ Portfolio
Avaya's solutions combine resources, insights, and knowledge from across the organization to deliver outstanding customer and employee experiences SANTA CLARA, California, July 2, 2020 /PRNewswire/ -- Based on its recent analysis of the North American workforce engagement management (WEM) market,...
2020-07-02 21:00
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Kantar Reveals the Ranking of "Most Chosen - Top Growing" brands in Malaysia, with the key levers of growth
KUALA LUMPUR, Malaysia, July 2, 2020 /PRNewswire/ -- Kantar, the world's leading evidence-based insights and consulting company, reveals "Malaysia Brand Footprint 2020", the brand ranking that consumers "Choose to buy the most" and " top growing" among FMCG products in the categories of Dairy, Foo...
2020-07-02 17:49
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Kantar: Impact of COVID-19 - Winning and Losing in 2020
JAKARTA, July 1, 2020 /PRNewswire/ -- Kantar, the world's leading data, insights and consulting company, announced today that they will host a live webinar focused on the impact of COVID-19 in people's purchase behaviour of in-home FMCG products and brands performance based on a new study of fif...
2020-07-01 11:29
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Ping An Ranks 38th in BrandZ™ Top 100 Global Brands, Tops Global Insurance Brand Rankings for 5th Consecutive Year
HONG KONG and SHANGHAI, July 1, 2020 /PRNewswire/ -- Ping An Insurance (Group) Company ofChina, Ltd. ("Ping An" or the "Group", HKEx:2318; SSE:601318) has been ranked 38th in the 2020 BrandZ™ Top 100 Most Valuable Global Brands, up two places from last year. The rankings were jointly released by ...
2020-07-01 07:32
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The REYL Group Launches Its New Image Campaign - "SUCCESS. TOGETHER."
GENEVA, June 29, 2020 /PRNewswire/ -- The REYL Group launches its image campaign with a new brand positioning called "SUCCESS. TOGETHER.", inspired by the collective success of its clients and teams. Since being founded in 1973, the REYL Group has experienced continual dynamic growth, while rema...
2020-06-29 12:00
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