omniture

2017 EDIFICE Scuderia Toro Rosso Limited Edition Models Released

2017-03-22 18:37 6084

MELBOURNE, Australia, March 22, 2017 /PRNewswire/ -- Scuderia Toro Rosso is pleased to announce that Casio Computer Co., Ltd. released today the 2017 edition of the EDIFICE metal sport watches, which combine dynamic design with advanced technology. The new EDIFICE Scuderia Toro Rosso Limited Edition, EQB-501TRC-1A and the EFR-556TR-1A, are inspired by Casio's partnership with our team and are at the heart of the EDIFICE brand concept of "Speed and Intelligence".

 
Casio EDIFICE Time Trial Challenge with Scuderia Toro Rosso drivers Carlos Sainz and Daniil Kvyat
Casio EDIFICE Time Trial Challenge with Scuderia Toro Rosso drivers Carlos Sainz and Daniil Kvyat

The new models were announced at an official press conference in Melbourne ahead of the 2017 Formula One™ season-opening Australian Grand Prix.

The event also featured a Casio EDIFICE Time Trial between the team drivers Carlos Sainz and Daniil Kvyat at the St Kilda Surf Life Saving Club. Carlos and Daniil tested their paddle boarding skills against the clock -- with the assistance of the limited edition models.

The EQB-501TRC is the second Scuderia Toro Rosso Limited Edition model from EDIFICE, the sports chronograph brand that blends advanced technology with dynamic designs. The watch has been designed with the team's globetrotting schedules in mind.

The EQB-501TRC accents basic black with splashes of blue and red, of our Scuderia Toro Rosso logo colours, on the second hand and one of the dials. The band uses Cordura® fabric for the outer surface and red team colour leather for the inner surface. Both the back cover and band ring feature our team logo.

Additionally, Casio also released the new Smartphone link model, the EQB-501XDB-1A, the racing chronograph. This model features further advances to the popular EDIFICE EQB-500 Series Smartphone Link watch.

"The 2017 versions of our EDIFICE Scuderia Toro Rosso Limited Edition take technology to a whole new level for fans of sports watches and indeed fans of Scuderia Toro Rosso," said Mr Shigenori Ito, Senior Executive Managing Officer of Casio.

"In the latest Limited Edition models we have combined sporty good looks with ease of functionality and advanced technological excellence."

"It's absolutely fantastic to actually have the chance to think and design such an amazing watch hand in hand with a renowned brand like Casio," commented our Team Principal, Franz Tost. "As we all know, Formula 1 is an absolutely time-dependent sport, so this EDIFICE Scuderia Toro Rosso Limited Edition watch is something we all definitely need and I'm convinced it will make our lives easier, on and off track."

CONTACT:
Cameron Kelleher,
PRISM AUNZ,
ckelleher@prismteam.com,
tel: +61-419-607-549

https://drive.google.com/drive/folders/0BwVtrPJG8VSMa3hCZGhEUEJZdW8

Video - http://mma.prnewswire.com/media/481197/Scuderia_Toro_Rosso.mp4  
Photo - http://photos.prnasia.com/prnh/20170322/8521701849

Source: Scuderia Toro Rosso
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