BuildDirect partners with GroupBy to lay foundation for new technology platform

GroupBy Inc.
2016-02-23 05:16 1533

TORONTO, Feb. 23, 2016 /PRNewswire/ - GroupBy, Inc ( an industry leading provider of commerce and media software solutions today announced that BuildDirect, a technology company transforming the home improvement industry, has selected GroupBy to power its site search and merchandising experience on, and its recently unveiled Home Marketplace.

Home Marketplace is designed to provide a seamless renovation experience by assisting homeowners at every stage of their remodel– from planning and design, to selection of products, through home delivery. For suppliers, the platform provides a direct link to consumers, allowing them to connect the right goods with demand in a highly efficient manner.

"BuildDirect's Home Marketplace has a very wide assortment of home improvement products so a strong search functionality is essential to our customer experience," said Chief Technology Officer of BuildDirect, Tal Ball. "GroupBy is the perfect partner because their technology allows us to innovate and optimize search, as well as tighten search relevancy."

After careful evaluation, BuildDirect selected Searchandiser to replace their Oracle Endeca site search experience.  GroupBy's powerful Searchandiser platform has allowed BuildDirect to accelerate their development efforts.  "With GroupBy, what we accomplished in our first week validated that this was the platform to support our expansion into Home Marketplace," said Tyrell Mara, Product Manager at BuildDirect.

"As retail shifts to a more online centric paradigm companies like BuildDirect are poised to take full advantage of the transition. With Searchandiser, the BuildDirect team is able to create the most relevant, as well as, easy-to-use experience for their customers," said Roland Gossage, Managing Director and CEO at GroupBy. "As BuildDirect continues to advance its eCommerce and marketplace strategy, they'll now have a platform that can move as fast as their teams can. We're very excited to add them to our client roster and are firmly committed to both their short and long-term success in this market."

About BuildDirect

BuildDirect is the world's largest online marketplace for heavyweight home improvement products. The company has transformed how homeowners access and purchase home improvement products by building the only online marketplace that offers the widest selection of products at the best value, direct-to-home shipping, free virtual design tools and best-in-class customer service. Suppliers are able to leverage the marketplace to showcase and sell their home improvement products directly to consumers, helping homeowners get a simple and more trusted online shopping experience.

BuildDirect is recognized for building the world's first supply chain for shipping heavy goods directly to homeowners' doorsteps.

BuildDirect is headquartered in Vancouver, British Columbia. For more information, visit Suppliers can visit to sign up.

About GroupBy Inc.

GroupBy Inc. provides powerful commerce, media, and knowledge management software solutions that help companies better connect with their customers by creating a more relevant user experience. This improved experience drives more targeted site traffic, increases revenue, and boosts overall customer satisfaction. GroupBy's solutions provide industry-leading features for search, navigation, merchandising, search engine optimization (SEO), and search as you type (SAYT). Their e-commerce solution, Searchandiser, powers many of the world's top retailers' online experiences. GroupBy has offices in Canada, United States and China. For more information about GroupBy, visit, call +1-855-210-6513, or


Roland Gossage, Managing Director, CEO, GroupBy Inc., Cell: 416 300 4640,,

Source: GroupBy Inc.