PETALING JAYA, Malaysia, Jan. 8, 2024 /PRNewswire/ -- Texas Chicken Malaysia invites you to celebrate the upcoming Chinese New Year season with its latest festive and flavourful Red Fortune Chicken! Embracing the vibrant spirit of the Lunar New Year, the Red Fortune Chicken is not just a dish but a symbol of auspiciousness and happiness. 'Red' reflects the traditional Chinese theme of good fortune and joy, making it perfect for celebrations. The Red Fortune Chicken comes with its unique, flavourful glaze of an orange-red sauce that has a balanced combination of tomato, chilli, and spices, with a hint of smoke and medium spiciness. A popular choice for the Malaysian palate!
The Red Fortune Chicken comes with its unique, flavourful glaze of an orange-red sauce that has a balanced combination of tomato, chilli, and spices, with a hint of smoke and medium spiciness.
You can savour this festive flavour glazed on the spicy marinated bone-in chicken or succulent chicken tenders, both of which are hand-breaded with care and fried to golden-brown perfection, where you can experience the ideal balance of crispy crunch on the outside and enjoy the moist, tender on the inside with every bite.
Texas Chicken Malaysia's General Manager, Tham Yue Foon shared, "At Texas Chicken, we are thrilled to infuse the Chinese New Year season with an extra dash of excitement and flavour! Inspired by the fiery energy and majestic red of the Year of the Dragon, we're spicing up this festive season with a culinary creation that is bound to dazzle— the Texas Chicken Red Fortune Chicken - a dish that is as auspicious as it is delicious. Specially created for the upcoming Chinese New Year celebrations, this mouth-watering new addition to our menu is our way of joining the festivities. Each bite into this new offering is a blend of tradition and innovation, created to bring joy and good fortune to your table."
Collect Your 2024 Texas Chicken Angpow Packets and Share Your Best Red Fortune Photo
In keeping the festive traditions alive, from 22 January onwards, Texas Chicken Malaysia is giving out specially designed dragon-themed angpow packets for free with every Red Fortune Chicken combo meal purchase or a minimum purchase of RM35 in a single receipt. Ten customers will also stand a chance to win RM100 Texas Chicken vouchers each by participating in the "Snap and Win" contest from 17 January until 7 February 2024. All you have to do is purchase a Red Fortune Chicken combo, take a creative photo of yourself dressed in red enjoying the meal with your friends or family, and post it on your Facebook or Instagram with the #RedFortuneFeast hashtag.
"At Texas Chicken Malaysia, we pride ourselves in serving a diverse community of food lovers. We want to continue offering a delightful variety of choices that cater to the unique tastebuds of Malaysians throughout the year. As we introduce this limited-time Red Fortune Chicken - a delectable addition that embodies the spirit of celebration and is special for the festive season, we're not just expanding our menu but enriching the experience for Texas Chicken customers. Alongside our regular menu and value options, we invite you to join us in savouring these moments of joy and togetherness at over 90 Texas Chicken outlets across Malaysia," Tham concluded.
About Texas Chicken Malaysia
Founded in San Antonio, Texas in 1952 by George W. Church, Church's Chicken, along with its sister brand Texas Chicken™ outside of the Americas, is one of the largest quick-service restaurant chicken chains in the world. The brands specialise in Original and Spicy Chicken freshly prepared throughout the day in small batches that are hand-battered and double-breaded, freshly-baked honey-butter biscuits and classic, home-style sides. Church's Chicken and Texas Chicken™ have more than 1,500 locations in 24 countries. In Malaysia, Texas Chicken™ is developed and operated by Envictus International Holdings Limited and has over 90 restaurants nationwide. For more information about Texas Chicken Malaysia, visit www.texaschickenmalaysia.com
