Automakers should strategize best-in-class modular EV/AD platforms that can seamlessly transition into mobility intelligence platforms
SANTA CLARA, Calif., May 25, 2021 /PRNewswire/ -- As the automotive industry converges toward connected, autonomous, shared, and electric (CASE) mobility, original equipment manufacturers (OEMs) are working on re-engineering their conventional platforms to accommodate electric vehicle (EV) components such as batteries and motors. However, the industry's transition from a vehicle-centric to a service-centric approach necessitates the development of new digital platforms (software, back-haul connectivity, and cloud). Frost & Sullivan's recent analysis finds that future modular EV platforms will be flexible and multifaceted, with various vehicle types and shapes built on a single program, saving OEMs the time, effort, and money required to launch new models. The study examines emerging market trends, platform development's collaborative approach, new business models for platforms, and growth opportunities.
For further information on this analysis, Future Skateboard and Platform Architecture Strategies of Electric Vehicle (EV) Companies, please visit: http://frost.ly/5qc
"In the future, the automotive industry will not be restricted to traditional vehicle manufacturing methods, and sales will focus on building new downstream sources of revenue with an emphasis on the users instead of the vehicles," said Kamalesh Mohanarangam, Program Manager, Mobility Practice at Frost & Sullivan. "As the automotive industry shifts from the traditional pyramidal value chain to a flat value chain, mobility companies are sourcing chassis technology and platforms from third parties and integrating their technologies."
Mohanarangam added: "Although the initial investment required to develop a dedicated, scalable platform is significantly high, the excessive flexibility this platform offers will offset this investment through economies of scale. Further, the amount of time, investment, and effort required to manufacture different battery electric vehicles (BEVs) on an EV platform is significantly less when compared to other platforms."
Market participants should focus on the following growth prospects:
Future Skateboard and Platform Architecture Strategies of Electric Vehicle (EV) Companies is part of Frost & Sullivan's Global Mobility Growth Partnership Service program.
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