SHANGHAI, Feb. 2, 2015 /PRNewswire/ -- Today, staff from METRO headquarters and Putuo store delivered colorfully decorated "Boxes of Love" full of candies and snacks to the children at Shanghai Children's Welfare House, as part of "Boxes of Love" charitable initiative held by METRO China. Drawing on its 81 stores nationwide, METRO China raised over 16,600 "Boxes of Love" worth over RMB 664,000 this year. The gift boxes are to be donated to orphanages, welfare homes, and primary schools for the children of migrant workers across China before Spring Festival in 2015.
"As a company committed to social responsibility, METRO China gives back to the society and proactively involves in the communities we operate in." said Jeroen de Groot, President of METRO China. "'Care & Share' is consistently advocated in METRO Cash & Carry families around the world. We care about the children in need, and reach out our hand when help is needed."
Chinese New Year is the most joyful festival of the year, with family gathering, hearty meals and lots of celebrations, but some children have been deprived of such happiness. The "Boxes of Love" initiative, starting from 2011 and held for 4 consecutive years is meant to bring joy and sweetness to those children. The gift boxes will be distributed by METRO local store colleagues across China to orphans, children with disabilities, and children of migrant workers.
As part of the event, METRO employees and their families decorated the boxes with drawings and hand-written blessings during "Boxes of Love" Drawing Day.
METRO Cash & Carry now has 81 stores established in 57 cities in China. Wherever METRO goes, store employees actively contribute to local communities. In 2012, METRO China headquarters together with 5 stores in Shanghai donated 3,856 boxes to 34 orphanages. Last year, this number climbed up to over 10,000 boxes, which were sent to 80 orphanages, schools for children of migrant workers, and retirement homes.
About METRO Cash & Carry
METRO Cash & Carry is represented in 28 countries with over 750 self-service wholesale stores. With a headcount of about 117,000 employees worldwide, the wholesale company achieved sales of about €31 billion in the financial year 2013/2014. METRO Cash & Carry is a sales division of METRO GROUP. METRO GROUP is one of the largest and most important international retailing companies. In the financial year 2013/14 it generated sales of around €63 billion. The company operates around 2,200 stores in 31 countries and has a headcount of around 250,000 employees. The performance of METRO GROUP is based on the strength of its sales brands that operate independently in their respective market segments: METRO/MAKRO Cash & Carry - the international leader in self-service wholesale - Media Markt and Saturn - the European market leader in consumer electronics retailing - Real hypermarkets and Galeria Kaufhof department stores.
More information at: http://www.metrogroup.de/
Profile of METRO China
In 1996, METRO Cash & Carry, the international leader in self-service wholesale, opened its first wholesale store in the international metropolis of Shanghai. The company was among the first to gain permission from the China Central Government to set up chain operations in all major cities in China. Over the last decade, the company has set its foot already in 57 cities with 81 outlets in operation in China. With a headcount of over 12,000 employees, the wholesaler is serving more than 4 million buying customers across the country.
More information at: http://www.metro.com.cn/
Photo - http://photos.prnasia.com/prnh/20150129/0861500752-a
Photo - http://photos.prnasia.com/prnh/20150129/0861500752-b
