SEOUL, South Korea, June 3, 2015 /PRNewswire/ -- A new organic food expo is set to take place in South Korea's central agricultural town of Goeson in September, bringing together two major organic food bodies for the first time, organizers said Wednesday.
The 2015 Goesan International Organic Expo will kick off on Sept. 18 in the mountainous town in North Chungcheong Province, for a 24-day run under the theme "Organic Life, Science Meets the Public.
The upcoming expo is expected to help cement the inland province as "the new continent for organic foods" as well as "the Mecca for the organic industry."
North Chungcheong Governor Lee Si-jong said the much-anticipated expo will help boost the province's agricultural exports during a ceremony held earlier in the day in Seoul to promote the agricultural fair.
"The Goesan Organic Expo will serve as a spring board for North Chungcheong Province to promote its superb agricultural produce on the international stage and help the province to boldly use strategy to boost exports," Governor Lee said.
The governor noted that the upcoming event will be first of its kind which will gather together the world's top two organic food bodies, the International Society of Organic Agriculture Research and the International Federation of Organic Agriculture Movements.
"This will become a global festival which opens the door to a new world for organic foods," he said.
The organizing committee is pushing to invite more than 250 local and foreign firms to join the fair with the goal of luring in 660,000 visitors, including 40,000 foreign visitors.
Governor Lee signed an agreement with Seoul Mayor Park Won-soon to solicit cooperation from the capital city.
"The province will try to appeal to the rich in China with its high-quality organic produce at a time when cheap imported agricultural goods are flooding the market," Huh Kyung-jae, an official from the organizing committee, said. "This expo will lay the groundwork for that."
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