CHICAGO, June 26 /Xinhua-PRNewswire/ -- Norman Berger, Esq., an attorney for Sheldon Good & Company International, LLC, a real estate auction company based in Chicago, today characterized as "absolutely baseless" a June 20th Phoenix Colvard Development legal action filed "pro se" -- without attorney -- claiming that real estate advertisements in The Wall Street Journal and The New York Times that clients paid for, never appeared. "We will vigorously defend this lawsuit as filed in Ashe County and will pursue sanctions against Phoenix Colvard and principals, Eric and Jocelyn Hunter," Mr. Berger said.
Phoenix Colvard in a collateral press release, earlier claimed that Sheldon Good "has charged clients ... for real estate advertisements that never ran in the Wall Street Journal and the New York Times."
According to Andrew Miller, Vice President of New York-based Miller Advertising, tasked with the placement of advertising on behalf of Sheldon Good & Company:
"We audited the ad schedule for the 2005 Phoenix Mountain auction and verified that the ads did, in fact, appear in The Times and Wall Street Journal per our schedule. We identified and located actual hard copies of the three New York Times newspapers with the ads as ordered and all the Wall Street Journal ad dates were found, as well as e-tearsheets from the Wall Street Journal. In summary, all The New York Times and Wall Street Journal ads on the schedule ran as scheduled. We have in our possession all of the supporting documents necessary not only to challenge the Phoenix Colvard allegation, but to reflect our flawless stewardship of this account."
Mr. Berger said: "Every element of the marketing program for the Phoenix Mountain auction was previously reviewed and approved by the seller, inclusive of the media buys. Further, per Sheldon Good’s custom with all clients, the auction company forwarded interim status reports with all the marketing data to the Phoenix Colvard client all throughout the marketing program."
Added the advertising agency’s Mr. Miller: "Throughout our 14-year association with Sheldon Good, inclusive of the Phoenix Mountain project, every media schedule program sent to us from Sheldon Good has been previously approved by the seller. These protocols are strictly followed with all Sheldon Good clients, including Phoenix Colvard. All ads on the Phoenix Colvard schedule ran as ordered and approved; and any changes along the way were effected as ordered and approved."
John A. McAllister was Sheldon Good’s North Carolina’s licensed agent for the sale of property. According to Mr. McAllister: "I performed all of the duties and responsibilities in my role as the broker in charge of Sheldon Good International on the Phoenix Mountain transaction, adhering to all rules, regulations and laws of the state of North Carolina. To the best of my knowledge, Sheldon Good & Company International, LLC performed all their duties and responsibilities and complied with all the rules, and regulations of the state as well."
Mr. McAllister is the former president and charter member of the South Carolina Chapter of the REALTORS Land Institute. He was also the head of the Southeastern Federal Power Administration from 1988-1995. Mr. McAllister received the Alvah. H. Chapman, Jr. Distinguished Leadership Award and was inducted into The Citadel Business Hall of Fame in April, 2006.
About Sheldon Good & Company
Sheldon Good & Company ( http://www.sheldongood.com ) America’s Real Estate Auctioneer, in the past has been rated as the largest real estate auction company in the United States by a number of prestigious publications. The company has aggregate sales of over $9 billion. For further information, please call Sheldon Good & Company at 312-373-4300.
