omniture

TheLuxeNomad.com Closes AUD 768,773 in Funding

2013-08-16 07:00 2147

Luxury Travel Portal Secures Funds for Growth and Expansion in Booming Australia Travel Industry

SINGAPORE, Aug. 16, 2013 /PRNewswire/ -- Members-only, luxury travel booking portal, TheLuxeNomad.com, a new favourite among Australian bloggers and celebrities, has secured AUD 768,773 of new funding to both strengthen the company's lead in the Australasian travel market and support its regional expansion plans. The fundraising round was led by Singapore-based VC, Innosight Ventures, with participation from Japanese investors, Zipan Enterprise Network.

Stephanie Chai, CEO and Founder of TheLuxeNomad.com
Stephanie Chai, CEO and Founder of TheLuxeNomad.com

Luxury travel portal, TheLuxeNomad.com
Luxury travel portal, TheLuxeNomad.com
Launched in July 2012, TheLuxeNomad.com entered the US$554 billion Asian travel market with the innovative concept of offering flash sales and best available rates for luxury hotels, resorts and villas. Whilst flash sales are popular in the United States and Europe, it is a new concept to the region as member-sites such as TheLuxeNomad.com offer exclusive, time-limited deals not found elsewhere. With destinations such as Bali and Thailand a favourite for Australians, the fast-growing start-up now plans to expand its market share down under.

Founded by model-turned-entrepreneur, Stephanie Chai, the site works closely with celebrities and known personalities to review partner hotels and destinations. In the past, they have collaborated with Margaret Zhang, style blogger of Shine By Three and fashion reporter for Harper's Bazaar AU, and model/TV reporter Rachel Finch, who spent her honeymoon earlier in the year at the exclusive Sri Panwa resort in Phuket. Leveraging off the aspirational nature of celebrity travels, the celebrity quotient of the site has helped the start-up garner sizeable publicity, which in turn aided in its swift brand build-up.

34 percent monthly revenue growth -- TheLuxeNomad.com has achieved an average 34 percent growth on monthly revenue within the last ten months.

Over 200 hospitality partners -- The start-up has tripled its inventory with over 200 partnering hotels and resorts spanning across Asia-Pacific and Europe.

The additional financial backing will allow TheLuxeNomad.com to expand its team and hotel inventory across the region, as well as invest in technology to innovate and transform the way people plan and book their holidays.

About TheLuxeNomad.com

TheLuxeNomad.com is an exclusive members-only site that offers Flash Sales and 24/7 Best Available Rates of luxury hotels and resorts. Flash sales offer discounts of up to 70% and membership is free.

The site displays a curated list of stunning properties with personalized editorial content from the team and selected celebrity "nomads on-the-go". Celebrity Nomads include Asha Gill, TV host on the TLC Channel; Godfrey Gao, the first Asian male to front a Louis Vuitton campaign; and Jocelyn Luko, Hong Kong's favourite supermodel.

The site is run by Singapore-based, Luxe Nomad Private Limited -- a team of passionate travellers with diverse backgrounds ranging from Investment Banking, Law to Linguistics. Luxe Nomad Pte Ltd also maintains offices in Kuala Lumpur and Hong Kong. Visit the site at www.theluxenomad.com.

About Stephanie Chai, CEO of TheLuxeNomad.com

A former model and host, New-Zealand-born and educated, Stephanie Chai, first began her entrepreneurial career in 2009 when she founded the regional wedding portal, WeddingGuideAsia.com. Since its inception, the site has attracted over 300,000 readers a year, and has had partnerships with HELLO! Singapore and MSN Malaysia.

A graduate in Finance and International Business from the University of Auckland, TheLuxeNomad.com represents Stephanie's latest venture into the business of travel -- her personal take to inspire people to travel without breaking the bank.

Media Contact:
Alexandra Seitz
PR Manager
+852-6106-6781
alex@theluxenomad.com

Source: TheLuxeNomad.com
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