SHANGHAI, July 10, 2015 /PRNewswire/ -- The World Latte Art Championship was founded by World Coffee Events (WCE), the premier producer of events for the coffee community worldwide. Their mission is to develop events that engage the specialty coffee community and promote coffee excellence.
Shanghai UBM Sinoexpo International Exhibition Co., Ltd introduced the China Latte Art Championship in 2013, and the champions attend the world finals annually. In the first year, there were 40 competitors, and it has increased into 70 competitors this year, boosted by top-ranking, professional events judges, international qualification and e-marketing.
Overview
The championship is comprised of two separate rounds, a preliminary round and a final round.
Time arrangement (Preliminary round):
- Art bar area: 5 minutes preparing and 10 minutes competing
- Stage area: 5 minutes preparing and 10 minutes competing
Time arrangement (Final round):
- Stage area: 5 minutes preparing and 10 minutes competing
During the preliminary round there are two components: one in the bar area where a single creative pattern is produced, and the other on stage where two identical free-pour lattes and two identical designer lattes are produced.
Once a competitor presents their printed photograph for the drink to be poured, the next drinks poured must correspond to the photograph. The competitor must make the sequence of beverages to be served clear to the judges.
The highest-scoring six competitors will compete in the final round entirely on stage. In the final round competitors will produce six drinks: two identical free-pour macchiatos, two identical free-pour lattes, and two identical designer patterns.
HOTELEX Shanghai 2016
HOTELEX Shanghai (www.hotelex.cn) contains thirteen differently themed sectors including Catering Equipment & Supply, Bakery & Ice cream, Tableware, Textile, Appliance & Amenities, IT & Security, Fitness & Leisure, Coffee & Tea, Food & Beverage, Wine & Spirits, Hotel Design, Hotel Engineering, and Hotel Building. HOTELEX has led the hospitality industry trends for 24 years and will continue to provide one-stop purchasing and information platform for hospitality professionals.
HOTELEX Guangzhou
The World Latte Art Championship will be held at HOTELEX Guangzhou. The impact of HOTELEX Guangzhou covers the whole South China providing it with a number of business opportunities. HOTELEX Guangzhou connects high-end market and terminal buyers, satisfying the requirements of both sides and undertaking the responsibility of healthy development of the hospitality supplies industry.
Date and Venue Information:
Time: 15th-17th December 2015
Venue: Poly World Trade Center Exhibition Hall, Exhibition Hall 2
For inquiries regarding this event, please contact:
Alex Ni
+86-21-3339-2242
Alex.ni@ubmsinoexpo.com
Photo - http://photos.prnasia.com/prnh/20150709/0861506152-a
