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Move is in line with rapid economic expansion and relocation of manufacturing bases inland
SHANGHAI, Aug. 16, 2012 /PRNewswire-Asia/ -- RS Components, the trading brand of Electrocomponents plc (LSE:ECM), the world's leading high service distributor of electronics and maintenance products, is bringing its wide product range and service offerings closer to China's emerging second and third tier cities. With traction already established in China's biggest cities, RS Components is expanding its footprint by heading west, and the Chengdu Electronics Fair on 16 August is one of the key platforms for the company to engage customers in that region.
"We are beginning to see more customer demands in the western areas of China. China's growth is no longer limited to the big cities like Beijing and Shanghai. With more and more companies relocating their production bases into the inland provinces, we foresee an exciting avenue for growth and demand for our products in the cities in those areas," said Clement Zheng, China Country Manager for RS Components.
RS Components' extension into second and third tier cities comes at a time when recent social and economic reforms have transformed the manufacturing, commercial, and regulatory landscapes of China's developing regions. According to a 2012 Economic Intelligence Unit report, western provinces outperformed the rest of the country in 2011 as aggregate GDP growth reached 14.1%, compared with the average on the eastern seaboard of 10.5% (Note 1). Central provinces have also benefited from large infrastructure investments and favourable policies aimed at attracting businesses.
Against this backdrop, RS Components will be showcasing its wide range of electronics, maintenance and automation and control products at the Chengdu Electronics Fair from 16-18 August 2012. The company will also take the opportunity to introduce its award-winning eCommerce website that enables customers to search and browse over 550,000 products online.
Visitors to the RS Components booth will be able to test-drive DesignSpark PCB, the company's free professional standard PCB design software. On-site live demonstrations of Raspberry Pi, a credit card sized computer board that has seen high levels of demand, will also be held at regular intervals. As an added bonus, visitors that register their details at the RS Components booth stand to win an iPad.
"RS Components grew 9% in Asia in the last financial year (Note 2), and China has been a key driver of this growth. As such we are constantly finding ways to help manufacturing communities all across China to gain access to the latest technologies and products faster. We look forward to meeting new customers in Chengdu and sharing how RS Components can help raise the quality of their work through initiatives such as our next-day delivery to 200 Chinese cities and 135,000 locally stocked products, along with our technical support and quality assurance," added Zheng.
Notes:
About RS Components
RS Components and Allied Electronics are the trading brands of Electrocomponents plc, the world's leading high service distributor of electronics and maintenance products. With operations in 32 countries, we offer more than 550,000 products through the internet, catalogues and at trade counters to over one million customers, shipping more than 46,000 parcels on the same day the orders are received. Our products, sourced from 2,500 leading suppliers, include electronics, automation and control, test and measurement, electrical and mechanical components.
Electrocomponents is listed on the London Stock Exchange and in the last financial year ended 31 March 2012 had revenues of GBP1.27bn.
For more information, please visit the website at www.rs-components.com.
Further information is available via these links:
Twitter: @RSElectronics; @alliedelec; @designsparkRS
Tweet: RS Components
Hashtags: #ecommerce #electronics
RS Components on Linkedin
http://www.linkedin.com/company/rs-components
Electrocomponents plc
www.electrocomponents.com
RS Components
www.rs-components.com
Editorial Contact:
RS Components
Tan Soo Chun
Public Relations Manager - Asia Pacific
Email: soochun.tan@rs-components.com
Tel: +65-6391-5745
The Hoffman Agency
Rasheed Abu Bakar
Senior Account Executive
Email: rscomponentsteam@hoffman.com
Tel: +65-6361-0250
