25 Markets To Deliver Nielsen Total Digital Campaign Measurement By End Of 2016
JAKARTA, Indonesia, March 23, 2016 /PRNewswire/ -- Nielsen today announced at its annual Media & Marketing Presentation inJakarta, Indonesia plans to expand its digital advertising measurement solution, Digital Ad Ratings. Over the course of the year, Nielsen will expand the solution into eight n...
Nielsen Acquires Informate
MUMBAI, India, March 11, 2016 /PRNewswire/ -- Nielsen today announced it has completed its acquisition of Informate Mobile Intelligence, a leading provider of mobile usage measurement across key markets. Nielsen and Informate Mobile Intelligence have been working together for nearly half...