Advertising
Sage House Presents SMILEY Installation and Showcase of Classic Artist Projects at LEC 2023
SHANGHAI, June 29, 2023 /PRNewswire/ -- Sage House, a Hong Kong-based creative agency, participated in Licensing Expo China (LEC) inShanghai from June 28-30, 2023. With the ambition to forge connections with diverse media outlets, brands and artists, the agency orchestrated a series of captivatin...
Nasmedia Awarded TAG Brand Safety Certification
SEOUL, South Korea, June 29, 2023 /PRNewswire/ -- Nasmedia (KOSDAQ: 089600), the No. 1 leader in the digital advertising platform in Korea, announced today that it has been awarded the TAG Brand Safety Certified Seal for its global operations for adopting industry best practices to protect its pa...
MISS WORLD MALAYSIA 2023 BEAUTY FESTIVAL: WHERE BEAUTY MEETS PURPOSE AND LIVES ARE TRANSFORMED
SABAH, Malaysia, June 29, 2023 /PRNewswire/ -- HyperLive Entertainment and Fantastic Golden are set to create an unforgettable impact with the Miss World Malaysia 2023 Beauty Festival, which is part of HyperLive Festival Malaysia. Dr. Sean Wong, the National Director of Miss World Malaysia, unvei...
AI-Powered Multi-Channel Messaging Marketplace Platform Set to Transform Southeast Asia's Digital Landscape*
Tech industry newcomer, PeaCom
Laifen Dominates the Chinese 618 Shopping Day with Impressive Yet Expected Results
Laifen achieved $47-Million (USD) sales revenue with over 600,000 high-speed hair dryers sold through all channels duringChinese 618 shopping day. HONG KONG, June 28, 2023 /PRNewswire/ -- China's 618 shopping day has become a significant event in the retail industry for millions of shoppers every...
Shanghai Electric Named One of China's 500 Most Valuable Brands by World Brand Lab
SHANGHAI, June 27, 2023 /PRNewswire/ -- Shanghai Electric (SEHK:2727, SSE:601727) ("the Company") has been recognized as one ofChina's 500 Most Valuable Brands, according to an annual list published by World Brand Lab, a world's leading research institute specializing in digital marketing and bra...
Cision Announces Code of Ethics for AI Development and Support for the Responsible Application Across the Industry
CHICAGO, June 23, 2023 /PRNewswire/ -- Cision, an end-to-end consumer and media intelligence and communications platform, announces the introduction of a new Code of Ethics and a comprehensive Risk Management Framework created specifically to guide the company's development of Artificial Intellig...
MINDSHARE NAMED CANNES LIONS MEDIA NETWORK OF THE YEAR 2023
CANNES, France, June 23, 2023 /PRNewswire/ -- Mindshare, the media services
company that is part of GroupM and WPP, has been named Media Network of the
Year at the 2023Cannes Lions International Festival of Creativity
Tencent Marketing Solution and GroupM launch global Joint Business Partnership at Cannes Lions
SHENZHEN, China, June 22, 2023 /PRNewswire/ -- As the consumer landscape continues to rally and e-commerce gains even more traction, industry-leading brands are making strategic moves, bolstering their investment in digital advertising. This trend marks a potent resurgence for the marketing and ...
Tencent Marketing Solution and dentsu announce joint business partnership at Cannes Lions
SHENZHEN, China, June 22, 2023 /PRNewswire/ -- As the economy rebounds, novel consumption trends and consumer behaviors are beginning to take shape, prompting major brands to increase their investment to tackle challenges and seize opportunities for future growth. These circumstances set the sta...
Bud marks third birthday with new service offering and playbook for startups
SINGAPORE, June 22, 2023 /PRNewswire/ -- Bud, an award-winning PR and content
agency for disruptor brands, marks its third anniversary with the launch of
Moonshot, a new offering specifically designed forAsia-Pacific's hottest
start-ups.
Pixalate Introduces Samsung Connected TV Trends Report: Samsung Global Programmatic Advertising Market Share Hits 19% in Q1 2023
Samsung Smart TV commands increasing programmatic advertising market share, 19% in Q1 2023 up 3 percentage points YoY, trailing Roku (46%) and beating Amazon Fire TV (9%). LONDON, June 21, 2023 /PRNewswire/ -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platf...
Doo Wealth Signs MOU With Corpag To Signify Global Business Partnership
HONG KONG, June 21, 2023 /PRNewswire/ -- Doo Group's subsidiary company and a member of Doo Wealth, Doo Consulting Limited (Company Registration No. 2601567), is pleased to announce that it has successfully signed Memorandum of Understanding (MOU) with Corpag Services (Asia) Ltd. (Company Registr...
Kantar strengthens senior creative and media leadership in Singapore and APAC
SINGAPORE, June 21, 2023 /PRNewswire/ -- Kantar are pleased to announce the
senior leadership appointment of Kartikeya (Kartik) Varma to lead its Media and
Creative solutions expertise for clients inSingapore and APAC.
Sojern Announces Platform Enhancements to AI-Powered Audiences
SAN FRANCISCO, June 20, 2023 /PRNewswire/ -- Sojern, the leading digital marketing platform for the travel industry, announces the latest version of its Sojern Travel Marketing Platform with enhanced Artificial Intelligence (AI)-powered audiences. Sojern has leveraged its long-standing AI capabil...
The MarTech Summit is Coming to Hong Kong again in July 2023
Hello Again, Hong Kong!
HONG KONG, June 20, 2023 /PRNewswire/ -- We're thrilled to announce that
The MarTech Summit is returning toHong Kong on 6 July 2023
Infomo Global and Canopus Networks Announce Partnership to Offer Telcos Worldwide an AI-ML Advertising Ecosystem Powered by Industry-Leading AI-Based Network Traffic Analytics
The Collaboration Will Provide Telcos Comprehensive Capabilities for Data Capture, Analysis, Deployment, Personalization, Ad Targeting, and Monetization Within a Secure, Privacy-Compliant Environment. SINGAPORE and SYDNEY, June 20, 2023 /PRNewswire/ -- Infomo Global (Singapore) , announced today ...
Award-Winning Creative Director Branson Veal Joins Now Comms Asia
Veal's vast expertise and visionary approach to drive innovative marketing strategies at Now Comms Asia SINGAPORE, June 19, 2023 /PRNewswire/ -- Now Comms Asia, a leading corporate production house headquartered inSingapore for over two decades, has announced the appointment ofBranson Veal as it...
AD NET ZERO MAKES SCIENCE-BASED TARGETS REPORTING MANDATORY FOR SUPPORTERS
Advertising climate action programme welcomes Amazon Ads, Indeed and L'Oréal as international expansion continues CANNES, France, June 19, 2023 /PRNewswire/ -- Ad Net Zero supporters, global, and at a national level, are now required to set a public science-based net zero target. This can be do...
Smirnoff Champions the Power of the Collective in New Global Brand Positioning "WE DO WE"
Vibrant new campaign to demonstrate the next expression of the brand's storied
spirit of representation and inclusivity
* A preview of 'WE DO WE' is available here
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