Advertising
Trip.com Group and Singapore Tourism Board strengthen collaboration to promote Singapore as a destination of choice
SINGAPORE, July 15, 2022 /PRNewswire/ -- Building on the three-year Memorandum of Understanding signed inNovember 2020, Trip.com Group and Singapore Tourism Board (STB) are deepening their collaboration across key markets including Thailand, South Korea and Hong Kong, while expanding their partne...
HAVAS GROUP ACCELERATES ITS TRANSFORMATION BY TAKING INTEGRATION A STEP FURTHER
Leader of Havas Health & You Donna Murphy Adds Oversight of Havas Creative Group to Her Remit PARIS, July 15, 2022 /PRNewswire/ -- To better support brands' ever-changing needs, Havas Group today announces the start of a new chapter, through the simplification of its organization and the deeper ...
In New Independent Research, Omnicom Media Group Receives Highest Possible Scores in Retail Media, Commerce Media, and Intelligence and Insights Criteria
OMG named a "Leader" among global media agency groups NEW YORK, July 14, 2022 /PRNewswire/ -- In a new analysis of global media agency groups from leading research and advisory firm Forrester, Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) received the ...
Urgent support needed following the pandemic's effect on cancer screening services
Dry July call to arms will improve support for cancer patients SYDNEY, July 14, 2022 /PRNewswire/ -- Dry July Foundation is urging Australians to dig even deeper this Dry July to help people affected by cancer. So many Australians could not access vital lifesaving cancer screenings and treatment...
Ascend becomes first and only registrant of Trinohex® Ultra LIB electrolyte additive in China
HOUSTON, July 13, 2022 /PRNewswire/ -- Ascend Performance Materials' Trinohex® Ultra is now the first and only high-purity 1,3,6-hexanetricarbonitrile to be China REACH-registered, making the performance-boosting lithium-ion battery electrolyte additive available for use in the world's largest ba...
THE CRITICAL RACE FOR SUSTAINABLE AGRICULTURE IN A CHANGING CLIMATE
Global marketplace MIACES 2022 targets to create USD 68 billion export value and accelerate innovation for agricommodity players KUALA LUMPUR, Malaysia, July 12, 2022 /PRNewswire/ -- Now calling for agricommodity exhibitors across the region, theMalaysia International Agricommodity Expo & Summit...
The 2022 Empire State Building Run-Up to Return on Oct. 6, 2022 Presented by Turkish Airlines and Powered by the Challenged Athletes Foundation
Registration for the Landmark Race Up the Empire State Building Stairs Opens July 11 at Noon NEW YORK, July 12, 2022 /PRNewswire/ -- The Empire State Building (ESB) today announced that the2022 Empire State Building Run-Up (ESBRU) – presented by Turkish Airlines and powered by the Challenge...
Black Desert Mobile Concludes 2022 Heidel Ball and Welcomes New Drakania Class
SEOUL, South Korea, July 6, 2022 /PRNewswire/ -- Pearl Abyss announced today that it successfully concluded its "2022Heidel Ball" on July 2, the first offline event of its type in two years. The event was also livestreamed on YouTube for global Adventurers. During the event, new content updates w...
MetService Substantially Drive Viewable Inventory for Advertisers With IAS's Publisher Verification Solution
AUCKLAND, New Zealand, July 6, 2022 /PRNewswire/ -- Integral Ad Science
(Nasdaq: IAS), a global leader in digital media quality, and MetService, Te
Ratonga Tirorangi,New Zealand's national weather authority, announced a case
study
Expanding the Global Market, GWM TANK Holds the Brand Conference in Saudi Arabia
BAODING, China, July 5, 2022 /PRNewswire/ -- On July 3, the GWM TANK held a brand conference inSaudi Arabia with its two star models, GWM TANK300 and GWM TANK500, which were officially unveiled to global customers. The conference was held under the theme of "Limitless Experience". The TANK br...
HUAWEI Ads partners with Hong Kong Advertisers Association to Welcome a New Era of Marketing through an Insights Sharing Webinar
HONG KONG , July 5, 2022 /PRNewswire/ -- HUAWEI Ads and Hong Kong Advertisers Association (HK2A) successfully concluded their Zoom webinar on "New Challenges, New Opportunities in the Marketing Industry". The webinar invited five industry leaders from Huawei, dentsu International, and the Hong Ko...
OTT Leader iQIYI Implements Unified ID 2.0
iQIYI leans into the future of identity with Unified ID 2.0, empowering advertiserswith first-party data to reach global consumers more effectively HONG KONG, July 4, 2022 /PRNewswire/ -- Global advertising technology leader The Trade Desk (NASDAQ: TTD) today announced iQIYI, Inc. (NASDAQ: IQ), a...
Clinch Partners with IAS to Launch Industry-Leading Automated Tag Wrapping Solution
Advertisers Can Easily Activate IAS's Verification Solutions Across All Campaigns in Flight Control, Clinch's Omnichannel Campaign Management Platform NEW YORK, June 30, 2022 /PRNewswire/ -- Clinch, the leader in the dynamic ad serving, personalization and creator of Flight Control, the Omnichann...
New Report Ranks OMD Worldwide #1 Media Agency as Marketers Shift Focus from Navigating Disruption to Managing Transformation
NEW YORK, June 29, 2022 /PRNewswire/ -- In a new report by leading independent and international research company COMvergence, Omnicom Media Group Agency OMD Worldwide has been ranked the number one global media agency based on annual billings. This marks the fifth consecutive number one ranking...
Kantar reveals the most creatively effective digital ads in Southeast Asia
More than 70% of advertisers plan to grow their investment in digital in 2022
SINGAPORE, June 29, 2022 /PRNewswire/ -- Kantar today reveals the most
creatively effective digital ads inSoutheast Asia from 2021 as part of their
Digital Creative Awards
Regional Center Lawsuits Receive Favorable Preliminary Injunction Ordering the Immediate Start of the EB-5 Regional Center Program
WASHINGTON, June 29, 2022 /PRNewswire/ -- Effective June 23, 2022, The Federal Court for the Northern District ofCalifornia granted and ordered USCIS to stop treating formerly deauthorized designated regional centers as such and they must be permitted to operate. A final judgement affirming the r...
Omnicom Media Group Heads Home from Cannes with 39 Lions, the Media Network Crown, a New Global Consultancy and a Big Lead in Connected Commerce
OMG's OMD Worldwide Named Media Network of the Year NEW YORK, June 28, 2022 /PRNewswire/ -- With a combination of accolades and headline-making announcements, Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) was a dominant presence at the 2022 Cannes Lion...
Zefr expands its TikTok brand safety and brand suitability measurement to APAC advertisers
LOS ANGELES, June 27, 2022 /PRNewswire/ -- Leading brand suitability company Zefr has expanded its brand safety and brand suitability post-bid measurement solution for in-feed ads on TikTok to advertisers in APAC, after previously being launched inNorth America (US and Canada), UK, EU (France, Ge...
IAS Announces Campaign Sync Solution with Xandr's Invest DSP to Match Advertisers' Pre- and Post-bid Settings
IAS Quality Sync Pre-bid Segment reduces ad campaign block rates and campaign activation time to further optimize digital media quality NEW YORK, June 27, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the launch of its Quality Sy...
Hyundai Motor's 'The Bigger Crash' Brand Campaign Ads Win Silver Lions at Cannes Lions International Festival of Creativity
* Hyundai's brand campaign ad won Silver Lions in the Outdoor Billboard Campaign and Print categories in the automotive sector * 'The Bigger Crash' campaign was also shortlisted in the Design Lions category at Cannes Lions International Festival of Creativity * 'The Bigger Crash' highlights ...
Week's Top Stories
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