Sports
Esports World Cup Foundation Confirms $45 Million Commitment to Players, Clubs and National Teams for Inaugural Esports Nations Cup 2026
ENC to elevate global esports by establishing a structured national ecosystem that supports players, Clubs, and National Teams — backed by a groundbreaking development fund, Club incentives, and equal pay per player across 16 titles. ENC 2026 Debuts November 2-29 in Riyadh, Saudi Arabia [Media K...
From Pitch to Home: Haier's Global Champion Tour Hits Bangkok, Showcasing Localized Premium Appliances and Healthy Living
BANGKOK, Jan. 29, 2026 /PRNewswire/ -- Haier, the world's leading IoT ecosystem
brand, is hosting a Global Champion Tour event themed "Champion Your Haier
Life" in Bangkok, Thailand from January 28 to February 1.
CSTS Enterprises Appointed Asia-Pacific General Sales Agent by Iron Creek Bay Estate
Hong Kong sports and corporate travel group secures exclusive rights to
Australian award-winning eco-resort
HONG KONG, Jan. 29, 2026 /PRNewswire/ -- CSTS Enterprises
Infosys and Tennis Australia Bring AI-First Experiences and Accessibility to Australian Open 2026
* Enhancing fan engagement with insights, accessibility, and responsible
innovation
* Showcasing Rally, an interactive AI mascot, and MatchFeel, a tactile
experience for visually impaired audiences MELBOURNE, Australia, Jan. 29, 2026
/PRNewswire/ --Infosys
Singapore Brand Radar Tyres secures strategic multi-year deal with Cricket South Africa as their Global Partner
SINGAPORE, Jan. 29, 2026 /PRNewswire/ -- Singapore headquartered Omni United's flagship, Radar Tyres is proud to announce that it has signed a strategic multi-year partnership with Cricket South Africa (CSA), becoming theGlobal Partner for the Proteas and Junior Proteasacross all major formats. ...
Global Tyre brand, Radar Tyres Secures Strategic Multi-Year Partnership with Cricket South Africa as their Global Partner
SINGAPORE, Jan. 29, 2026 /PRNewswire/ -- Radar Tyres, the flagship brand of Singapore-headquartered Omni United,is proud to announce that it has signed a strategic multi-year partnership with Cricket South Africa (CSA), becoming the Global Partner for the Proteasacross all major formats. As part ...
Global Tyre brand, Radar Tyres Secures Strategic Multi-Year Partnership with Cricket South Africa as their Global Partner
SINGAPORE, Jan. 29, 2026 /PRNewswire/ -- Radar Tyres, the flagship brand of Singapore-headquartered Omni United, is proud to announce that it has signed a strategic multi-year partnership with Cricket South Africa (CSA), becoming the Global Partner for the Proteasacross all major formats. As part...
LUKA DONČIĆ LAUNCHES 77X AND FAN PASS, CREATING A FIRST-OF-ITS-KIND ATHLETE-OWNED FAN UNIVERSE
LOS ANGELES, Jan. 28, 2026 /PRNewswire/ -- Los Angeles Lakers star Luka Dončić today announced the launch of 77X, a company he built to create original entertainment, collectibles, merchandise, and live experiences for his fans, and Fan Pass, a free membership platform available now at77x.world ...
LCK Goes Overseas for the First Time
2026 LCK Cup Finals in Hong Kong presented by CGA to Stage Historic Showdown in the City Kai Tak Sports Park Set to Become the Global Esports Focal Point HONG KONG, Jan. 27, 2026 /PRNewswire/ -- The League of Legends Champions Korea (LCK), one of the world's premier esports leagues, is set to r...
Innovation Meets Athletics: Huawei and Eliud Kipchoge Introduce Next-Generation Running Watch
SHENZHEN, China, Jan. 27, 2026 /PRNewswire/ -- On January 5, 2026, The dsm-firmenich Running Team, home to marathon icon Eliud Kipchoge, announced a revolutionary partnership with Huawei. As their official technology partner, Huawei joins forces with this unparalleled squad—known as the world's m...
WireBarley Partners with LAFC in First Deal for Korean Fintech
SEOUL, South Korea, Jan. 27, 2026 /PRNewswire/ -- Global fintech company WireBarley has announced a multi-year strategic partnership with Los Angeles Football Club (LAFC), becoming the club's Official Remittance Partner and the first Korean fintech company to partner with a Major League Soccer te...
Atlas Cup launches world's first professional orbital sport, inaugural championship races to be held in Low Earth Orbit in 2028
SAN FRANCISCO, Jan. 26, 2026 /PRNewswire/ -- Atlas Cup
ASUS Republic of Gamers Announces Official Global Esports Partnership with DRX
Performance-driven collaboration features ROG hardware powering all DRX rosters KEY POINTS * ROG named official gaming hardware partner of DRX for the next two years, working closely withVALORANT, League of Legends, and all other DRX rosters * Players will train, compete, and create content u...
Haier Shines at Australian Open 2026: Official Partner Elevates the Game with Smart Innovation and Purpose
MELBOURNE, Australia, Jan. 26, 2026 /PRNewswire/ -- Haier, the world's No.1 major home appliance brand, continues its strategic partnership with the Australian Open (AO) in 2026, shining brightly on one of the world's most prestigious sporting stages. Returning to Melbourne Park, Haier is electri...
Haier Shines at Australian Open 2026: Official Partner Elevates the Game with Smart Innovation and Purpose
MELBOURNE, Australia, Jan. 26, 2026 /PRNewswire/ -- Haier, the world's No.1 major home appliance brand, continues its strategic partnership with the Australian Open (AO) in 2026, shining brightly on one of the world's most prestigious sporting stages. Returning to Melbourne Park, Haier is electri...
Tradeify Announces Partnership with UFC Legend, Israel Adesanya
* Adesanya joins Tradeify as Global Brand Ambassador * Announcement comes ahead of the UFC icon's return to the octagon against Joe Pyfer at UFC Seattle on March 28 * Partnership marks the second chapter of Tradeify's Champion Mindset campaign MIAMI, Jan. 23, 2026 /PRNewswire/ -- Tradeify, th...
TUMI UNVEILS THE NEXT GENERATION OF THE TUMI ALPHA COLLECTION WITH CAMPAIGNS STARRING LANDO NORRIS AND WEI DAXUN
Global Brand Ambassador Lando Norris and Asia-Pacific Brand Ambassador Wei Daxun gear up to launch the latest evolution of TUMI Alpha. NEW YORK, Jan. 22, 2026 /PRNewswire/ -- Today, international travel, lifestyle, and accessories brand TUMI unveils the next generation of the Alpha collection, b...
CLEAR ANNOUNCES GLOBAL PARTNERSHIP WITH ORACLE RED BULL RACING, CHAMPIONING ULTIMATE PERFORMANCE UNDER EXTREME PRESSURE
CLEAR Enters the World of Formula One as Oracle Red Bull Racing's First-Ever Official Haircare Partner SINGAPORE, Jan. 21, 2026 /PRNewswire/ -- CLEAR, engineers of the world's No.1 men's shampoo, today announced a new global partnership with Oracle Red Bull Racing, becoming the Team's first-ever...
North London Collegiate School (Singapore) celebrates the Wheelchair Rugby Association Singapore (WRAS) athletes participating in the upcoming ASEAN Para Games
SINGAPORE, Jan. 21, 2026 /PRNewswire/ -- The partnership between NLCS
(Singapore) and theWheelchair Rugby Association Singapore
Building the Run: Xtep Charts a New Community Ecosystem in Southeast Asia
JAKARTA, Indonesia and KUALA LUMPUR, Malaysia, Jan. 20, 2026 /PRNewswire/ -- Global performance sportswear brand Xtep Group has inaugurated its 2026 Southeast Asia expansion with the debut of new, experience-driven hubs in Jakarta and Kuala Lumpur. More than mere retail openings, these launches ...
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