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Digital Domain Teams with World Surf League at Billabong Pro Tahiti to Produce Immersive 360-degree Videos

Digital Domain Holdings Limited
2016-08-29 21:17 3363

HONG KONG, Aug. 29, 2016 /PRNewswire/ -- Digital Domain Holdings Limited (the "Company" or "Digital Domain"; stock code: 547), creator and proprietor of visual effects content and the parent company of the award-winning visual effects company Digital Domain 3.0, announces the Company is teaming up with World Surf League (WSL) to deliver state-of-the-art virtual reality content to the world from the most exotic locations in Tahiti. Stop number seven of 11 on the 2016 Samsung Galaxy WSL Championship Tour, the Billabong Pro Tahiti is home to the infamous Teahupo'o, a reef pass where some of the heaviest waves on Earth break in two feet of water over razor-sharp coral. The immersive 360° experience video will showcase the world's best surfers as they tackle these massive waves in an elite level competition. Surfing fans from around the globe will have a virtual beachfront view of the action during one of the year's most anticipated surf events, featuring first-person footage, 360° close-ups and exclusive Q&As with the pros.

The videos will be available for on-demand viewing on the official World Surf League Facebook page.

"Digital Domain is proud to team up with the World Surf League to bring these athletic feats to life through stunning 360° footage," said Mr. Daniel Seah, Executive Director and Chief Executive Officer of the Company. "Together we are enabling surfing fans and VR enthusiasts alike to experience the thrills of a Tahitian beach, watching the best surfers in the world go head-to-head, while also showcasing the possibilities for virtual reality in this challenging extreme sport."

"We're excited to leverage the power of virtual reality to bring to life unique experiences, like surfing in Tahiti," said Mr. Tim Greenberg, SVP of Digital for the World Surf League. "We can now transport viewers into the center of the action, and with innovative cameras and advanced 360° filming techniques, Digital Domain can perfectly capture the beauty and drama of the sport."

This tournament is the second in a series of experiences Digital Domain has created with the World Surf League. Taking place between 19-30 August, the Billabong Pro Tahiti Men's Samsung Galaxy Championship Tour #7 is a marquee event, one of the largest competitions these athletes will face this year.

Virtual reality is an increasingly common medium for broadcasting extreme sporting events to viewers around the globe. With immersive coverage of both traditional and alternative sports, Digital Domain strives to be the industry leader in producing and distributing both broadcast and streaming VR content.

To learn more about the World Surf League and the Billabong Pro Tahiti Men's Samsung Galaxy Championship Tour #7, visit their official website.

About Digital Domain Holdings Limited

Digital Domain Holdings Limited ("DDHL" together with its subsidiaries, the "Group") is listed on the Main Board of The Stock Exchange of Hong Kong Limited (stock code: 547). DDHL is a diversified investment holding company with its operating and investment businesses spanning Hong Kong, the United States, Canada, Mainland China and other countries, encompassing businesses such as media entertainment, visual effects production, co-production of movies, property investment, and trading.

In July 2013, the Group acquired Digital Domain 3.0 Group comprising Digital Domain 3.0, Inc., Digital Domain Productions 3.0 (BC), Ltd. and Mothership Media, Inc. Digital Domain 3.0 Group has a history of over 20 years and has manifested itself as the leading digital production company that mainly engaged in the production of VFX, animations and movies. DDHL is also currently focused on building a library of live/recorded 360o content through its subsidiaries, Immersive Ventures Inc. and IM360 Entertainment Inc. so as to build and grow virtual reality technology (including the 360o digital capture technology) in the mainstream media and entertainment fields.

DDHL has also strengthened its VFX and post-production services in Greater China through the acquisition of Post Production Office Limited ("PO") in April 2016. Founded by global renowned entertainment icon Mr. Nicholas Tse, PO is engaged in the provision of post-production services for films, TV shows, advertisements, mobile apps, online games, micro-films and animations. The Group also completed the acquisition of Digital Domain 3.0's stake from Prime Focus Limited in June 2016, giving DDHL sole ownership of the visual effects house. DDHL and Prime Focus also plan to provide post production and visual effects services to the advertising, animation and virtual reality industry.

Corporate Website: www.ddhl.com

About World Surf League

The World Surf League (WSL), formerly the Association of Surfing Professionals (ASP), is dedicated to celebrating the world's best surfing on the world's best waves through a variety of best-in-­class audience platforms. The WSL, the exclusive provider of global professional surfing, is headquartered in Santa Monica, and has regional offices in Australasia, Africa, North America, South America, Hawaii, Japan and Europe.

The WSL has been championing the world's best surfing since 1976, running global events across the Samsung Galaxy Men's and Women's Championship Tours, the Big Wave Tour, Qualifying Series, Junior and Longboard Championships, as well as the WSL Big Wave Awards. The League possesses a deep appreciation for the sport's rich heritage while promoting progression, innovation and performance at the highest levels.

Showcasing the world's best surfing on its digital platform at WorldSurfLeague.com as well as the free WSL app, the WSL has a passionate global fan base with millions tuning in to see world-class athletes like Mick Fanning, John John Florence, Stephanie Gilmore, Greg Long, Gabriel Medina, Carissa Moore, Makuakai Rothman, Kelly Slater, Adriano de Souza and more battle on the most unpredictable and dynamic field of play of any sport in the world.

For enquiries, please contact Hill+Knowlton Strategies Asia:

Beatrice Wong

Tel: (852) 2894 6373 / (852) 9732 8223

Francesca Yeung

Tel: (852) 2894 6220 / (852) 6235 9848

Email:

digitaldomain.hnk@hkstrategies.com

Source: Digital Domain Holdings Limited
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