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MACAU, March 16, 2012 /PRNewswire-Asia/ -- Ignite Media Group is partnering with the world's latest social networking phenomenon - foursquare, to inspire international tourists to visit Macau and serve as a mobile travel guide uncovering the best restaurants, shopping, entertainment spots and historical venues in Macau.
As foursquare's first official partner in Macau, Ignite Media Group is forging exclusive relationships with popular historical, dining, and entertainment venues and brands in Macau to encourage new tourists to check out various locations, find new things to do in Macau, and tap into the latest coupons and discounts.
Founded in New York City, foursquare is a unique new social media application which uses GPS to enable people to "check in" to different venues they are visiting - anywhere from coffee shops to museums, shopping malls and so on. These "check-ins" can also be broadcast on Facebook or Twitter so your social network knows about the exotic locales you have been visiting. In addition, users can add their own Tips to different venues and create "To Do" lists. Just imagine all the hidden treasures of Macau you can access through a click of the phone.
"foursquare is a great way for Macau to use social media to inspire tourism and to make international visitors more aware of all the incredible things this city has to offer," said Mark Hammons, Managing Director of Ignite Media Group. "foursquare is like a location-aware adventure guide for visitors to discover and unlock Macau's history and culture and the latest attractions."
"foursquare is about discovering and experiencing the world around you. It is a very powerful tool for boosting the awareness of both popular and lesser known tourist attractions. We are thrilled to be featured in Macau by teaming up with Ignite Media Group to help international tourists learn more about their host city in a fun and interactive way," said Holger Luedorf, VP of Mobile and International at foursquare.
Macau is one of Asia's premier travel destinations, with the number of visitors increasing rapidly. Last year, over 28 million tourists visited the enclave. For your next adventure in Macau, be sure to download foursquare and "check in" to what the application has to offer.
ABOUT IGNITE MEDIA GROUP
Ignite Media Group (www.igniteasia.com) is a growing media conglomerate of online, out-of-home and print enterprises dedicated to promoting Macau as a premier entertainment destination. The Group includes several market-leading media brands: Macau.com, Qoos.com, Aomen.tv, Destination Macau, EC-Ad, Directel Macau, Prism Productions, Vproperty.mo, New Macau Box Offices, and Ignition, a boutique marketing agency with expertise in digital marketing, event management, public relations, and custom publishing. Ignite Media Group is the exclusive Macau partner of several of Asia's Leading Media Brands including CNNGo, Groupon, ChinaMobile, Tencent, Youku.com, SINA, and OpenRice.com.
ABOUT FOURSQUARE
foursquare makes the real world easier to use by providing tools that help you keep up with friends, discover what's nearby, save money, and unlock deals. Whether you're setting off on a trip around the world, coordinating a night out with friends, or trying to pick out the best dish at your local restaurant, foursquare is the perfect companion. For more information, check out https://foursquare.com.
