PR Newswire Updates
PR Newswire Releases Study on Social Media Adoption by Companies in China
-- More than 77% of the companies interviewed have started microblogs, mainly to fulfill their needs in the areas of content marketing and multimedia communications services -- 87% of the respondents use social media on a daily basis; microblogs and mobile applications are quickly gaining populari...
PR Newswire Waives Distribution Fees for All Releases Related to Humanitarian Efforts in Somalia
Organizations offering humanitarian aid to the victims of the devastating famine in Somalia can distribute their messages through PR Newswire at no charge NEW YORK, Aug. 10, 2011 /PRNewswire/ -- PR Newswire is waiving fees on the distribution of news releases through a global crisis package for ...
PR Newswire Opens New Chengdu Office, Expanding the Horizons of China's Western Region
CHENGDU, China, May 27, 2011 /PRNewswire-Asia/ -- PR Newswire, the global leader of innovative marketing and communications solutions, held the inaugural China Enterprises Overseas Communications Conference and the opening ceremony of its new Chengdu office at the Sofitel Wanda Chengdu on May 19. Th...
PR Newswire Waives Distribution Fees for Japan Earthquake and Tsunami Related News Releases
Organizations offering aid to the victims of the earthquake and tsunami in Japan as well as those offering disaster preparedness services and information for residents of Hawaii and California can distribute their messages through PR Newswire in the U.S. at no charge. NEW YORK, March 12, 2011 /PRNe...
PR Newswire Turns Your Release Into An Online News Channel with XHTML Formatting
Your news release is seen by a large audience of journalists and the general public. Enhance its appearance, readability and ability to drive online traffic by taking advantage of XHTML formatting. Hundreds of Web sites render PR Newswire releases in XHTML, including Yahoo! Finance, AOL Personal F...
PR Newswire Launches ProfNet Connect, the Groundbreaking, Interactive Online Expert Community
Enhanced Communications Platform Allows Users to Interact Directly Via Forums, Blogs and Messaging Expert Pages Feature In-Depth Profile Building; Video, Photos, Multimedia Content New York – September 16, 2010 /PRNewswire/-- Building upon the communication industry’s leading expert database, PR N...
PR Newswire Sponsored 2010 China CFO Conference
From August 19 to 21, PR Newswire will join hands with CFO World Magazine and Beijing Government of Shi Jingshan District to co-host the 2010 China CFO Conference, themed "Re-evaluation of CFO in the Age of Capital." The co-sponsors include various organizations, such as CIMA, ICAEW and IMA. PR News...
PR Newswire Holds Media Coffee in Shenzhen
On June 25, PR Newswire Asia held a Media Coffee that was themed Making Corporate News Appealing to Mainstream Media. The four guest speakers were Mr. Dongsheng Cheng, 21st Century News, Ms. Yanwei Wang, Senior Reporter of China Business News, and Ms. Nergy Liu, Senior Editor of PR Newswire Asia. Th...
Three Pillars of Engagement: Intelligence, Communication and Compliance
Gathering intelligence in a low-visibility worldMultimedia communications toolsHow one company uses video to reach investorsXBRL boosts intelligence and communications Know thy shareholder is perhaps the first rule for any investor relations officer. But many IROs find getting the basic information...
PR Newswire Asia Holds Media Coffee on Communications Through Travel Trade Publications
On June 23th, PR Newswire held a Media Coffee that was themed "Communications Through Travel Trade Publications," in Shanghai. Over 10 marketing and PR professionals from several companies including Fiji Island Tourism, Tourism Authority of Thailand, Jinjiang Hotels, the Renaissance Shanghai Yuyuan ...
Making Your Online Newsroom More Customer and Consumer-Friendly
By:Dee Rambeau In this 24/7 news environment that we live in, everyone wants and watches breaking news. Many of us leave news channels on our televisions and news Web sites open in our browsers throughout the day. Additionally, we can now subscribe in a variety of ways to news sites via e-mail and ...
Driving Marketing Results at Your Key Trade Shows and Events
by: Susan McPherson Inquire if the trade show's management is offering any special marketing and/or PR services/tools specifically for exhibitors. Ask for the registered media list well in advance of the show. Inquire as to what show management is planning to promote and market during the year. ...
Become an Industry Expert
by: Rachel Meranus Offering your wisdom to the media is a great way to further your brand. Using your organization's representatives as expert commentators in the media is a great way to gain exposure for your brand and position your organization as a thought leader in the industry. But marketing...
PR Newswire Launches Interactive Multimedia and Social Media Platform
The ARC Engagement Platform Features Interactive Video Player Combined with Full Digital Content Access and Web 2.0 Posting Capabilities PR Newswire and its broadcast and multimedia division, MultiVu, on June 15 announced the launch of the ARC engagement platform, a multimedia and social media plat...
PR Newswire Asia Media Coffee in Shenzhen
Make Corporate News Appealing to Mainstream Media14:00-17:30 PM, June 25-Yidutang, F3,OCT-Loft, Enping Street, Nanshan District, Shenzhen - Do you want your press releases to make catch reporters' eyes?- Why has your information been overlooked by the media in the past?- How do stories from some co...
PR Newswire Receives 'China CFO's Most Trusted Investor Relations Management Services' Award
Award presented by CFO World as part of its "Top 100 Most Trusted Service Provider" poll PR Newswire announced today that it has been selected by CFO World, China's prestigious financial magazine, as a recipient of its "China CFO's Most Trusted Investor Relations Management Services" award. The aw...
PR Newswire Asia Holds Media Coffee on Communications through Business Management Magazines
On May 27th, PR Newswire held a Media Coffee under the theme, Communications Through Business Management Magazines, in Beijing. Over 30 marketing and PR professionals from 20 organizations, including Hanvon, MacDonalds, Capital Airports, Dupont, Huayuan International Tourism, One Foundation and Sina...
PR Newswire Asia Launches PR Training for Business Executives
An excellent spokesperson can save a company from crisis, whereas a poorly trained spokesperson can often feel like a fish out of water, resulting in slow, unprofessional responses and ultimately, failure. There are many executives in China that resent having to talk to the media. It feels like a c...
Making Compelling Web Video
Let’s face it. Most online video is unwatchable. It’s unfunny, uninteresting and a complete waste of time. However, for every hundred duds, there is that one gem that makes you realize the true power of the medium. So the question at hand is: What makes the difference between the very, very ...
Measuring Your PR Success
by Rachel Meranus Your annual PR report should contain more than just media hits. Find out what you could be missing. Measuring your results against business objectives is critical when planning activities for the new year. PR professionals have used some of the same forms of measurement for decad...
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