NASDAQ:FORR

Forrester's 2026 B2B Marketing, Sales, And Product Predictions: B2B Companies Will Lose More Than $10 Billion Because Of Ungoverned Use Of Generative AI

SINGAPORE, Oct. 29, 2025 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) B2B marketing, sales, and product predictions , as more B2B buyers...

2025-10-29 10:00 1928

Forrester's 2026 B2C Marketing, CX, & Digital Business Predictions: One-Third Of Brands Will Erode Customer Trust Through Self-Service AI

SINGAPORE, Oct. 29, 2025 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2026 B2C marketing, customer experience, and digital business predictions

2025-10-29 10:00 890

Forrester's 2026 Asia Pacific Predictions: Quantum Security Will Become A Strategic Priority For Over 90% Of Enterprises

SINGAPORE, Oct. 28, 2025 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2026Asia Pacific predictions

2025-10-29 10:00 1207

Forrester's Total Experience Score: Most Financial Services Firms In Singapore Fail To Match Their Brand Promise With Their Customer Experience

Citibank, HSBC, and Raffles Health Insurance received the highest Total Experience Scores in the banking, investment, and health insurance sectors, respectively SINGAPORE, Oct. 22, 2025 /PRNewswire/ -- Forrester (Nasdaq: FORR) has released its inaugural Total E...

2025-10-22 10:00 1834

Forrester Announces Full Conference Agenda And Award Winners For B2B Summit APAC 2025

The event will empower B2B marketing leaders to master evolving buyer behaviors and embrace AI to drive business growth Salesforce, Google Cloud, and UiPath to be honored as recipients of Forrester's 2025 B2B Awards  SINGAPORE, Oct. 16, 2025 /PRNewswire/ -- Forrester

2025-10-16 12:00 1650

Forrester To Recognize AIA Group As Its 2025 Customer-Obsessed Enterprise Award Winner At CX Summit APAC

SINGAPORE, July 29, 2025 /PRNewswire/ -- Forrester (Nasdaq: FORR) today announced AIA Group as the winner of its 2025 Customer-Obsessed Enterprise Award

2025-07-29 12:00 2812

Forrester Announces Full Conference Agenda For CX Summit APAC 2025

The event will help CX, B2C marketing, and digital leaders align brand and customer experiences to drive retention and foster long-term loyalty. SYDNEY, July 17, 2025 /PRNewswire/ -- Forrester (Nasdaq: F...

2025-07-17 11:00 1817

Forrester's 2026 Budget Planning Guides: Leaders Grow More Cautious As Economic Uncertainty Persists

While volatility is here to stay, embracing scenario planning can help regain control SINGAPORE, July 16, 2025 /PRNewswire/ -- According to Forrester's  (Nasdaq: FORR) 2026 Budget Planning Guides , volatility is te...

2025-07-16 10:37 2868

Forrester Introduces The Total Experience Score: A New Metric For Measuring The Power Of A Unified Brand And Customer Experience

Aligning brand and customer experience empowers companies to outperform competitors, achieve up to 3.5x revenue growth, and earn higher customer retention and loyalty SINGAPORE, June 25, 2025 /PRNewswire/ -- According to Forrester's  (Nasdaq: FORR) Global Total ...

2025-06-25 10:00 3587

Forrester Opens Nominations For Its 2025 B2B Awards In APAC And EMEA

Awards honor B2B organizations that drive revenue growth through effective alignment of marketing, sales, and product strategies SINGAPORE, May 15, 2025 /PRNewswire/ -- Forrester (Nasdaq: FORR) toda...

2025-05-15 12:00 2064

Forrester: Evolving Tariff Negotiations Dampen APAC Tech Outlook

The original forecast for 6.5% APAC tech spending growth is expected to be revised down by 1–2% amid rising uncertainty SINGAPORE, May 14, 2025 /PRNewswire/ -- Forrester (Nasdaq: FORR) initially projected that technology spending in theAsia Pacific (APAC) region would...

2025-05-14 12:00 2012

Forrester Unveils Top 10 Emerging Technologies For 2025; AI Innovation Shifts From Experimentation To Business Imperative

Agentic AI represents the next frontier in automation, enabling systems to make decisions independently and with intent SINGAPORE, May 7, 2025 /PRNewswire/ -- As generative AI evolves into agentic AI, automation becomes more sophisticated, and emerging technologies shift to large-scale deployme...

2025-05-07 12:30 2423

Forrester Opens Nominations For Its 2025 Customer Obsession Awards

Awards recognize companies and leaders that align their organizational efforts around customers' needs and deliver seamless experiences across channels SINGAPORE, Feb. 5, 2025 /PRNewswire/ -- Forrester  (Nasdaq: FORR) today opened the call for nominations for its 2025 ...

2025-02-05 10:55 3370

Forrester's Technology & Security Predictions 2025: Tech Leaders Will Triple The Adoption Of AIOps To Reduce Technical Debt

SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2025 technology and security predictions , 75% of tec...

2024-10-23 10:00 2288

Forrester's B2C Marketing & Customer Experience Predictions 2025: Price Sensitivity Will Lead To A 25% Decline In Brand Loyalty

SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's  (Nasdaq: FORR) 2025 B2C marketing and customer experience (CX) predictions

2024-10-23 10:00 2108

Forrester's B2B Marketing & Sales Predictions 2025: More Than Half Of Large B2B Purchases Will Be Processed Through Digital Self-Serve Channels

SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2025 B2B marketing and sales predictions , as Mil...

2024-10-23 10:00 2878

Forrester To Honor Winners Of Its 2024 Technology Awards At Technology & Innovation Summit APAC

Macquarie Banking and Financial Services and Contact Energy will be recognized for aligning their technology and business strategies to drive growth SYDNEY, Oct. 14, 2024 /PRNewswire/ -- Forrester  (Nasdaq: FORR) today announced that Macquarie Banking and Financial Serv...

2024-10-14 09:00 3801

Forrester Announces Full Conference Agenda For Technology & Innovation Summit APAC 2024

The event will equip technology, data, and security leaders with the latest research and insights to achieve a high-performance IT strategy that accelerates business outcomes SYDNEY, Oct. 4, 2024 /PRNewswire/ -- Forrester (Nasdaq: FORR) today announced the full ...

2024-10-04 10:35 5843

Forrester: Mobile Banking Innovation Gap Widens In Australia Amidst Rising Customer Expectations

Only two of the big four Australian banks, Westpac and CommBank, offer personalized features that proactively anticipate customer needs SYDNEY, Sept. 12, 2024 /PRNewswire/ -- According to Forrester's  (Nasdaq: FORR) Digital Experience Review™: Australian Mobile Ban...

2024-09-12 09:01 5401

Forrester Announces 2024 B2B Return On Integration Honoree And Program Of The Year Award Winners For Asia Pacific

Award recipients will be recognized at Forrester's B2B Summit APAC 2024 and share how they achieved cross-functional alignment to accelerate business growth SINGAPORE, Sept. 3, 2024 /PRNewswire/ -- Forrester  (Nasdaq: FORR) will recognize Fujitsu Asia Pacific as the rec...

2024-09-03 14:09 3121
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