Author Archives: PRN Bloggers

The “TELL” formula draws readers by the headline


News editors have to go through hundreds of news releases every day with two news stories published every minute. So, how do you keep their attentio[……]

Read more

MEDIA NEWS: Media Moves at Financial Times – Seoul , Hankook Ilbo, South China Morning Post, Hong Kong Economic Journal and More….

PR Newswire’s Media Research Department makes thousands of updates to the database of journalists and bloggers that underpins our Agility media target[……]

Read more

Content We Love: Pay Rise Beyond Its Face Value

 

Image courtesy of Stuart Miles at FreeDigitalPhotos.net

Image courtesy of Stuart Miles at FreeDigitalPhotos.net

January[……]

Read more

Unilever Shares Practices in Social Communication

“Weibo is media, while WeChat is social”. This was the main point stressed by Wu Liang, director of corporate communication and sustainable developmen[……]

Read more

GE China’s Director of Brand & Communications Li Guowei: Three Things That B2B Brands Need To Do and Do Well

At the recently held 2014 PR Newswire Summit, GE China Director of Brands & Communications Li Guowei (known by his colleagues as “brother-in-law L[……]

Read more