Category Archives: China Comprehensive

Everything about the media landscape, culture, and communications in China.

PR Newswire’s Lynn Liu: Only Quality Content can Break Through Chinese Media’s Information Silos

Lynn Liu is the Director of Audience Development and Distribution Services in PR Newswire, responsible for developing media relations and online d[……]

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Guest Post: China’s Key Six Public Relations Trends in 2018

A worker takes down the sign a Dolce & Gabbana fashion show in Shanghai on Nov. 21. Photo: IC
A worker takes down the sign at Dolce & Gabbana fashion show in Shanghai on Nov. 21. Photo: IC

Trusted brands, corporate stock va[……]

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5 Developments in China in That Will Affect Your Branding in 2018

A look back at 2017


As we proceed towards the new year, I thought it appropriate, if somewhat late, to do a lookback at China in 2017. This is defi[……]

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Media landscape in China: social media as the most important source of collecting information

China, a record-holding country: They constructed the longest bridge in the world and they also hold the record for having the most citizens livin[……]

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Unilever Shares Practices in Social Communication

“Weibo is media, while WeChat is social”. This was the main point stressed by Wu Liang, director of corporate communication and sustainable developmen[……]

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