Tag Archives: B2B

Content We Love: Be a Solution for Your Audience in B2B Marketing

B2B marketing isn’t always understood, in fact sometimes not even amongst marketers themselves. As such, only 51% of marketing leaders found their eff[……]

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GE China’s Director of Brand & Communications Li Guowei: Three Things That B2B Brands Need To Do and Do Well

At the recently held 2014 PR Newswire Summit, GE China Director of Brands & Communications Li Guowei (known by his colleagues as “brother-in-law L[……]

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Communication Practices of Honeywell, a Large B2B MNC

Lydia Lu, Asia Communication VP, Honeywell, shared Honeywell’s best practices of corporate communication at the PR Newswire 2013 New Communication Ann[……]

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PR Newswire Waives Distribution Fees for Sichuan Earthquake Related News Releases

A 7.0-magnitude earthquake hit Lushan, Sichuan Province in China last Saturday. According to the Sichuan Provincial Government Emergency Management Of[……]

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