corporate communications

Amid the global COVID-19 pandemic, lifestyles have evolved considerably and global capital markets are also attaching greater importance to sustainable investments. In response, technology companies are striking a balance between business objectives and social responsibilities through sustainability efforts. To get insights on how technology companies conduct initiatives on ESG (environmental, social and corporate governance) and CSR (corporate social responsibility), PR Newswire interviewed Ge Yan, Secretary-General of the Tencent Charity Foundation. She discussed Tencent’s ongoing sustainability investments, fine-tuning messaging for global audiences and how “no boundaries” communications is driving its Tech…

  Managing corporate communications in APAC can be complex. After all, the region is home to diverse languages, cultures and media consumption behavior. This has resulted in varying industry practices and preferences on communications channels, media budgets, content production, and more.  With that in mind, PR Newswire recently launched its inaugural Asia-Pacific Corporate Communications Report to better understand the strategies, priorities and challenges that public relations and communications professionals face when planning regional campaigns.   The report surveyed close to 948 industry professionals across 10 major markets – Australia, mainland China, Hong Kong, Taiwan, Indonesia, Malaysia, Singapore, South Korea, Thailand and Vietnam. The survey was conducted from September to November…