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Public Relations

  • 6 Tips to Hook Your Audiences with a Holiday Tale

    “How to make a story ‘newsworthy’ to journalists?” That is one of the most frequent questions PR pros wonder. Then here is another popular question: “What if I don’t have anything ‘newsworthy’ happening within my company?” Besides the typical “breaking news” you see on CNN, there are certain events and holidays happening over the course of the year that you can ride on to produce some cheerful stories around your company. From the generally known special days like Halloween to the more unique days like World Emoji Day, there are plenty…

    Content PR & Marketing February 19, 2016
  • The Case of Moleskines: Old-School is Still In

    The below article was written by Celine Wu, the Audience Development Executive for PR Newswire. ———————————————————————————————– With the advent of online notebooks and word processors amongst various other digital solutions, one wonders if old-school traditions remain relevant in The Internet of Everything era. Surprisingly, the answer is yes. The consistent double-digit sale growth of the Moleskine proves the relevancy of traditional tools. Their success lies at the core of their brand; the Moleskine has evolved. The analog now has a digital strategy that has aided its exponential growth, such as…

    Content PR & Marketing August 14, 2015
  • MEDIA NEWS: Media Moves at Economic Digest, Media Indonesia ,Dong A Ilbo and More…..

    PR Newswire’s Media Research Department makes thousands of updates to the database of journalists and bloggers that underpins our Agility media targeting and distribution platform. Below is a sampling of recent media moves and news across Asia-Pacific. Hong Kong   Economic Digest@edigesthk Mr. Lui Shu Fat left as Chief Editor Ms. Karen Yu left as Editor   Indonesia  Media Indonesia @MIdotcom Ms. Wendy Mehari replaced Ms. Heni Rahayu as news reporter Ms. Windy Dyah joined as Economics writer Mr. Toeti Adhitama left as Head of Group Editorial Board Mr. Usman Kanstng joined as Editor-in-Chief Mr. Brama Setyadi left as Editor     South Korea  …

    Media Relations May 8, 2015
  • MEDIA NEWS: Media Moves at CNN Asia Pacific, Elle Indonesia, Seoul Economic Daily, Yam.com and MORE………..

    PR Newswire’s Media Research Department makes thousands of updates to the database of journalists and bloggers that underpins our Agility media targeting and distribution platform.  Below is a sampling of recent media moves and news across Asia-Pacific.   Hong Kong     CNN Asia Pacific @CNNAsian Ms. Pauling Chiou left as Anchor / Correspondent   Indonesia     ELLE Indonesia @elleindonesia Ms.Adeline Juni Mewengkang left as Editor-in-Chief   South Korea     Seoul Economic Daily @seokyungnews Mr. Sin-Woo Lee joined as Chief Editorial Writer Mr. Yong-Woong Lee joined as Editor-in-Chief   Taiwan    Yam..com…

    Media Relations March 30, 2015
  • MEDIA NEWS: Media Moves at Financial Times – Seoul , Hankook Ilbo, South China Morning Post, Hong Kong Economic Journal and More….

    PR Newswire’s Media Research Department makes thousands of updates to the database of journalists and bloggers that underpins our Agility media targeting and distribution platform.  Below is a sampling of recent media moves and news across Asia-Pacific.     Hong Kong      ArtAsiaPacific  @artasiapacific Ms. Sylvia Tsai joined as Associate Editor Ms. Densie Chu joined as Managing Editor      China Staff Ms. Eva Choy replaced Ms. Sonia Chan as Editor      China Tax Intelligence Ms. Evelyn Lau replaced Ms. Sonia Chan as Editor      Classified Post @classifiedpost…

    Media Relations February 24, 2015
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