technology

Artificial Intelligence (AI) has surged into the spotlight in 2023 thanks to the emergence of generative tools such as ChatGPT, Bing Chat and Google’s Bard, alongside image creators DALLE-2 and Midjourney. We need only look at ChatGPT, which in January this year, passed 100 million active users , making it the fastest-growing consumer application in history, to understand the pace of AI growth. (By comparison, it took TikTok nine months and Instagram two-and-a-half years to reach that same 100 million milestone.). Generative AI is quickly filtering into many different sectors and industries,…

Mobile World Congress (MWC), one of the world’s largest mobile technology conferences, returns this year with a hybrid format – a mix of virtual and in-person events. More than 100,000 attendees from over 200 countries are expected to attend conferences and seminars by industry trailblazers and companies, which have put out news on product launches and the latest technology innovations.  Capturing the latest MWC news is PR Newswire, which is the official media and communications partner for MWC Barcelona 2021. PR Newswire is hosting the official MWC21 Online Press Room, which houses MWC-related press releases, multimedia assets,…

Amid the global COVID-19 pandemic, lifestyles have evolved considerably and global capital markets are also attaching greater importance to sustainable investments. In response, technology companies are striking a balance between business objectives and social responsibilities through sustainability efforts. To get insights on how technology companies conduct initiatives on ESG (environmental, social and corporate governance) and CSR (corporate social responsibility), PR Newswire interviewed Ge Yan, Secretary-General of the Tencent Charity Foundation. She discussed Tencent’s ongoing sustainability investments, fine-tuning messaging for global audiences and how “no boundaries” communications is driving its Tech…

The Consumer Electronics Show, or more popularly known as CES, will go all-digital for the first time this year, given the COVID-19-related movement restrictions. This transition changes the ballgame on how PR pros can reach out and pitch to tech journalists, who cover one of the most influential tech events in the world. CES 2021, which takes place from 11 to 14 Jan, will feature product unveilings, demos and keynote presentations by more than 1,000 expected exhibitors. Gary Shapiro, CEO of CES’s organizer, Consumer Technology Association shared that many international…

The COVID-19 pandemic has accelerated digital adoption in businesses with the prevalent use of technology, from cloud-based services, collaborative platforms to cybersecurity solutions. As technology such as the Internet of Things, 5G network and Artificial Intelligence continue to transform industries, there will be more opportunities for brands to share tech stories with the media in the year ahead. In light of this, we reached out to tech journalists and influencers across 9 markets in the Asia-Pacific region for the 2020 Tech Media Pitching Kit. The kit offering brands advice on…