#Infographic of the Week: Content Marketing Explosion
Content is all about creating value for your audience. Content marketing is about creating original and shareable content that helps deliver results, and with an ever-increasing number of tools and platforms available to marketers, content marketing has found a new lease of life over the last 12 months.
Organizations of all sizes are realizing the power of content marketing as a way to build brand awareness, acquire new customers and leads and retain customers, and this is achieved by getting good-quality content out into the digital space.
The below infographic from BlueGlass really highlights the impact of content marketing and how it is being used by organizations today, and if you take one thing away from this, it’s that you need to do more than simply create content. You need to create content that is both exceptional and unique, and only then will you have truly worthwhile content.
PR Newswire Bloggers 