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Kenneth Goh

  • Finance News Websites That Are Worth Investing Your Time In

    As we are in the thick of this year’s second quarterly earnings season, there has been a steady flow of business updates and news. Over the past weeks, PR Newswire has distributed numerous earnings press releases from publicly listed companies that have released their second-quarter financial results. The current earnings season is closely watched as investors are keen to understand how companies have been impacted by a full quarter of economic shutdown caused by the COVID-19 pandemic. Amid the flurry of investor relations updates and announcements, we look at some international and APAC financial news websites to help you get up to speed on the finance world.     For Finance…

    Investor Relations August 21, 2020
  • 5 Pitching Tips from the Travel Media in a COVID-19 World

    As the travel and tourism industry gradually recovers from COVID-19, communications need to be relevant and forward-looking. Over the past few months, PR Newswire has distributed numerous press releases on the recovery efforts of the travel industry, from campaigns to boost hygiene standards in hotels and tourist destinations, brand partnerships to virtual travel experiences. As travel restrictions ease at varying degrees across the APAC region, travel businesses have to adapt their key messages along different stages of recovery. Securing media coverage plays a key role for businesses to amplify their…

    Asia Specials August 21, 2020
  • A Step-by-Step Guide to Effective Media Monitoring for Better Media Ties

    Cultivating meaningful relationships with the media is not an overnight task. Communicators need to invest time and effort through pitching and striking up conversations, such as providing timely industry updates, exploring story possibilities and commenting on journalists’ social media accounts, . At the core of these PR efforts is the age-old adage of knowing the journalists’ and their media outlet’s audience well. According to Cision’s 2020 State of the Media report, 37% of journalists stated that the number one thing that PR pros can help is to understand the media’s…

    Insights & Monitoring August 13, 2020
  • 2020 Asia-Pacific Corporate Communications Report: Key Takeaways

      Managing corporate communications in APAC can be complex. After all, the region is home to diverse languages, cultures and media consumption behavior. This has resulted in varying industry practices and preferences on communications channels, media budgets, content production, and more.  With that in mind, PR Newswire recently launched its inaugural Asia-Pacific Corporate Communications Report to better understand the strategies, priorities and challenges that public relations and communications professionals face when planning regional campaigns.   The report surveyed close to 948 industry professionals across 10 major markets – Australia, mainland China, Hong Kong, Taiwan, Indonesia, Malaysia, Singapore, South Korea, Thailand and Vietnam. The survey was conducted from September to November…

    Asia Specials July 15, 2020
  • COVID-19 Comms: Developing Communications Plans for Crisis Recovery and Beyond

    The road to recovery from the COVID-19 pandemic is becoming imminent, as infection rates in some APAC markets such as Hong Kong, Taiwan, and Vietnam, are declining. As governments prepare to implement measures to kickstart their economies, public concerns have shifted from crisis response to navigating economic and social recovery. Thus, it is crucial for communications professionals to adapt their strategies to reconnect with their audiences. In the latest episode of PR Newswire’s webinar series on COVID Comms, we get crisis recovery insights from John Kerr, CEO of Edelman Singapore,…

    Content PR & Marketing May 22, 2020
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