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Kenneth Goh

  • Cision’s 2020 State of the Media Report: Provide Resources, not Releases and Other Top Tips from Journalists

    The first half of 2020 has been riddled with unprecedented challenges for journalists as the media industry is reeling from the after-effects of the COVID-19 pandemic. Besides dealing with an influx of news and filing their stories at home, some of them are now grappling with the uncertain financial situation of media organisations. To make sense of this conundrum, PR Newswire’s parent company Cision has recently released its 2020 State of the Media Report, an annual survey that delves into the priorities, challenges and trends in the global media landscape.…

    Media Relations May 19, 2020
  • Cision’s 2020 State of the Media Report: Top 5 Takeaways for APAC PR Pros

    PR Newswire’s parent company Cision has released its annual State of the Media Report, which covers the latest trends and challenges in today’s global media landscape, so that you can work more effectively with journalists and gain more media coverage. In its 11th edition, this year’s report is Cision’s biggest one yet as it surveys more than 3,200 journalists in 15 countries. For the first time, more than 230 journalists in APAC also participated in the survey, which was conducted in January and February this year. The APAC participants are…

  • COVID-19 Comms: Corporate Communications Tips For Brands

    The tumultuous COVID-19 situation has set off a chain of unprecedented challenges for industries around the world. Naturally, it is a challenging time for brand communications, as PR and communications professionals need to keep a pulse on the rapidly-shifting landscape and concerns. It is also a sensitive time to tread the fine balance of putting forth messaging that resonates with audiences while trying not to appear opportunistic.  Over the past month, PR Newswire and its parent company Cision have launched a series of webinars that involved informative discussions with industry…

    Content PR & Marketing April 23, 2020
  • Communications in Times of Uncertainty Webinar Highlights by Luisa Tam, Senior Editor, South China Morning Post

    The Coronavirus (COVID-19) pandemic has triggered a wave of unprecedented changes in the communications industry, from event cancellations to remote working arrangements. These changes have prompted a range of responses from APAC companies in their communications with the public and media. Some companies have been ramping up their corporate social responsibility initiatives and offering their services, while others have kept a low profile. PR Newswire is organising a series of Communications in Uncertain Times webinars in APAC to gather views and insights from communications and media professionals during this challenging…

    Media Relations April 2, 2020
  • Investor Relations Pros Share Communications Tips Amid The COVID-19 Uncertainty

    Companies in APAC are grappling with the economic pressures and challenges caused by the spread of coronavirus, or COVID-19, which has been declared as a pandemic by the World Health Organisation on 11 March. Listed companies should communicate clearly to stakeholders and investors, who are paying close attention to business trends and developments, and are anticipating corporate response plans. This is critical given that the earnings season is kicking off in the coming months. PR Newswire compiled views from investor relations and financial media professionals on how best to communicate…

    Asia Specials March 20, 2020
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