Kenneth Goh

March marks the end of the first quarter of 2020, which got off to a rocky start with the spread of the coronavirus (COVID-19) and the subsequent slew of event cancellations. Despite the gloomy outlook, brands can associate themselves with some feel-good causes this month. They can tap on the growing buzz surrounding female empowerment through International Women’s Day, showcase the importance of focusing on one’s positive energy with International Day of Happiness or affirm their commitment to environmental conservation on Earth Hour. Here’s a list of major events and…

With coronavirus (COVID-19) concerns growing around the world, the MWC (Mobile World Congress) in Barcelona was cancelled by its organizers on February 12. This event was originally slated to take place from February 24 to 27. It marks the first time that the world’s largest exhibition for the mobile industry was called off in its 33-year history. Since the shock announcement was made, some technology companies have postponed their product launches or are organising online events in place of the trade show. Earlier this week, Sony conducted a virtual press…

Earlier this month, PR Newswire published an APAC communications roundup on the coronavirus (now officially known as COVID-19). We noted that APAC companies were actively communicating their operational changes and corporate social responsibility efforts. Since then, APAC companies have stepped up such communications and are implementing additional business contingency plans. They are demonstrating their commitment to their customers by implementing fee waivers as the economic impact of COVID-19 ripples across the region. Companies are also partnering with governments in the region to ensure that the public is well-informed about the…

Over the past four weeks, the global news cycle has been dominated by a novel coronavirus (officially known as COVID-19) crisis and its effects on various industries. The World Health Organisation has declared a global health emergency on January 30 as this virus extends its reach beyond China. As the spread of the coronavirus is now affecting business, companies are communicating internally and externally on operational changes such as imposing travel restrictions and allowing employees to work remotely as precautionary measures. Besides announcing these measures, companies are re-affirming that their…

February is a month to celebrate critically acclaimed films with the annual Academy Awards and spend time with your significant other on Valentine’s Day. Other highlights in the month include brands unveiling their Spring 2020 collections and the Mobile World Congress, a marquee event in the mobile technology industry. Here’s a list of major events and festivals to help you plan your PR campaigns and activities this month. [caption id="" align="alignnone" width="1914"] PR Newswire’s PR Calendar 2020[/caption]   Key dates:  4 Feb: World Cancer Day 9 Feb: The 92nd Academy…