Asia Specials

  Last week, the second media coffee event in 2016 was hosted in Hong Kong with a topic “Crisis Communications in the Digital Age”.  The event was physically attended and viewed via live streaming by over 100 corporate communicators and PR professionals.  Three veteran speakers from the media and public relations industry provided their views, insights and personal experience when dealing with crisis.  The event was recorded and before it becomes available for viewing, the following blog provides a good overview of the fundamental steps that are required to kick start your planning before…

PR Newswire’s Media Research Department makes thousands of updates to the database of journalists and bloggers that underpins our media targeting and distribution platform. Below is a sampling of recent media moves and news across Asia-Pacific from the research team.   Indonesia Forbes Indonesia Ms.Ulisari Eslita joined as Journalist Mr.Rio Zikrizal joined as Events &Communications Executive Ms.Indri Kristina joined as Editorial Secretary   Malaysia Majalah Gila Kereta Mr.Fazzlee Mokhtar replaced Mr. Saiful Lizam Mohd Roshi as Editor     Singapore Mashable Asia Ms. Alicia Tan left as Deputy Editor  …

PR Newswire’s Media Research Department makes thousands of updates to the database of journalists and bloggers that underpins our media targeting and distribution platform. Below is a sampling of recent media moves and news across Asia-Pacific from the research team.   Hong Kong Baccarat Magazine Karen Ting has left as Editor-in-Chief Venus Chan’s title has changed from Editorial Coordinator to Administration Manager   Indonesia Antara Mr.Aditia Maruli Radja joined as Chief Editor   Malaysia Chip Malaysia Mr.Sharil Abdul Rahman left as Editor Mr.Mathew Yap joined as Reporter Mr.Nixon Ng joined…

Together with InfoQuest, PR Newswire has recently published a whitepaper on Thailand’s media landscape.  To help companies propel their businesses forward and gain more visibility in Amazing Thailand, here are some bite-sized chunks of information on the media consumption habits among the friendly Thais. [Tweet “3 Facts About Thailand’s Media Landscape Every Marketer Should Know”] 1) Newspapers are popular in Thailand Despite the growing trend of using the online media to source for news and other information, Thais still read the newspapers to keep themselves updated with world affairs. This…

  As marketers, we could only wish that our audiences would be passionately on the hunt for our content like they would with the new Pokémon Go game. The reality is some of our content often just sits on a sad shelf collecting dust and might not ever get discovered. Another aching struggle is when we run out of fresh ideas for content. Although we don’t always have a mind full of compelling stories that we can create from scratch, fortunately, we can get some inspiration from the existing buzz,…