#Infographic of the Week: Journalists LOVE Images & Videos
In 1911, Arthur Brisbane was quoted in an article on publicity and journalism saying that pictures speak a thousand words. Fast forward more than 100 years, and while this remains true and more pertinent than ever for PR and communications professionals, the simple truth is that not enough people are taking any notice.
As you can see from my #Infographic of the Week, the journalists of this world clearly love images and videos, but the reality for PR and communications folks is that they don’t see it. And, I see this reality every day, as only a small percentage of the press releases my team distributes contain images or videos.
In a world where journalists have clearly stated they LOVE images and videos, and in a world where social media and online PR are taking over, the need for images and videos is greater than ever. There are so many reasons why your press releases and other content would benefit from an image or a video, and with the growth of visual networks, visual engagement and visual content marketing also highlighting why you need to include images and videos in your content, I think this infographic from PRESSfeed is a sound choice.
And so, without further ado, here is my #Infographic of the Week:
PR Newswire Bloggers 