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#Infographic of the Week: Content Creation

 

As my ongoing quest for great infographics continues, it seems I am running into more and more about how to master content marketing. While content marketing has been at the forefront of many minds for the last few years, it’s clear that as Google continues to revamp its search algorithms, even more focus is being centred on how to make good, quality content that can be both found and shared. And, if you are one of the small number of  marketers that isn’t thinking about this…oops!

Created by Designbysoap, my #Infographic of the Week looks at the six all important components of successful content marketing: Research, Ideas, Placement, Creation, Publishing and Promotion. In doing so, it offers a simple but inclusive approach to producing the right content, as well as ideas on how to ensure it reaches the right audience, providing both structure to your content and useful tips.

So, without further ado, please enjoy my #Infographic of the Week:

Content Creation Infographic - Beyond PR

To learn more about the six components, read the In-depth Guide to Content Creation.

 

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