Content We Love: Billionaire.com Names Dr Dre World’s Richest Hip-hop Artist, Following Beats Buyout

Why We Like it: Billionaire.com’s writers demonstrate SEO headline proficiency and provide a value added release full of facts that is newsworthy and relevant to savvy readers.

A strong headline is the difference between nationwide coverage and getting fewer views than the metro section of a small town newspaper. At the minimum, the release headline should be between 70-85 characters long (this one clocks in at 73, rock on) and alludes to something people are actively searching for in order for it to enjoy high visibility.

Dr Dre and Beats by Dre were two of hottest search terms according to Google Trends at the beginning of June 2014, with both registering a score of 100 in some areas and strong regional interest around the United States, Europe, and Asia. The word “Buyout” was also a view grabber too as it enjoyed a 100 score. Some searches, like Apple or Facebook, enjoy continued popularity throughout the years and Apple’s purchase of Beats by Dre gives this release extra views due to the connection with Apple.

Billionaire.com’s writers provide a strong introduction and then continue to pour on the SEO goodness throughout the release via a list of the richest people in hip-hop, which allows readers to scan through the release quickly and share it on social media. People interested in hip-hop will naturally be interested in whom the biggest names are and therefore even the most cynical of readers will take a peek at the rankings. Dr. Dre, Beats? Time to click.

That leads us to Facts and Wide Interest…

This release excels because it is not only jam-packed with cold hard facts, but also features useful links that spice up the release and provide further depth. The rankings list features several facts about each person ranked, which helps to establish Billionaire.com as a trustworthy source. This helps to further engage readers and compels readers to read through the entirety of the release.

Fans of hip-hop, technophiles, and businesspeople will be interested in this release as it is about a hip-hop icon, the current hottest headphone brand, and an acquisition made by a blue-chip company. This brings social media into the fold. The aforementioned groups are fixtures in the social media universe and the exposure for this release increases exponentially through mention on social networking websites such as Weibo, Renren, and their U.S. counterparts, Twitter and Facebook.